When you buy a product, as a consumer you need to see the value in the product or service you are buying. So, many people ask "what is the value?" but the question should be "how do create value?"
If two companies are selling exactly the same product, how do you decide which company you buy the product from? Many answer "Price". If I am buying the same product, people want t pay as little as possible. Internet is a good place for that. People can search the net to find the best price.
But is best price enough? Of cause you need to set your price competitively but you need to offer something more. That "More" is what I think we call "Value". And the value is not so easy to create. That what I am learning from selling items online. But I am keep trying.
http://www.uchikura.co
Uchikura and Co. is now creating a market place software to be released toward the end of this summer for people to list item for sales on the net for FREE! Yes, it is a free service and Uchikura and Co. is investing in it.
The system is called KIROBOTO. Please remember it.
At this point, we have 4 new interns for this summer. 3 from Japan and 1 from Taiwan. Welcome to the team.
Selling products will be easier when people know who you are. But it takes money / effort to create a brand recognition. So, the brand recognition can only be bought by money?
Well ... Yes and No. If you want to create a brand recognition quickly, it take money. But because of the Internet, it is much easier but it still takes some effort and money.
Many of brick and motor stores are struggling to compete with cyber stores. Lately, I see more brick and motor stores are using Internet as a tool to bring customers in...
This is not anything new ... it is same as coupons you find in the Sunday Paper. You advertise something really good deal on the net and ask them to come in to the store to pick it up. Interesting strategy.
It is a good idea ... Using internet for advertising in the name of great sales. We will try this strategy.
New interns are coming to Uchikura & Co. ... They need to bring new idea. They need to develop new business. That what you get when you do your internship at Uchikura & Co.
![Pro V1 wit You Company Name...]()
Pro V1 wit You Company Name ... Top Class Gift
Many companies in the US create gifts with their company logos and names. What are the gifts people like?
(1) Calendar / Day Planner
(2) Golf Balls
(3) Pens / Desk Accessories
(4) Cellphone Accessories
(5) Memo Pad / Notebook
(6) Shirt / Apparels
Gifts are usually $1 to $50 depending on the occasion and budget. What gifts have you made?
名入れは喜ばれる ...
Fuji Heavy Industry changed their name to SUBARU on April 1, 2017. I saw SUBARU branded pressure washer at COSTCO today. Every know who made this ... if they have said it FHI (Fuji Heavy Industry), nobody would have know who that would be. That's is how important the brand recognition is.
Except, if this pressure washer breaks down, some people will take it to SUBARU car dealership.
富士重工が SUBARU に名前をかえたのが４月１日、COSTCO に SUBARU ブランドのプレッシャーワッシャーが並んでいた。やはりブランドは大切だ。ここで Fuji Heavy Industry と書いてあっても分かる人は少ないだろう。でもこのプレッシャーワッシャーが壊れたら、SUBARU の車のディーラーに持ってゆく人がいるだろ。
Uchikura & Co. will have 10 booth section dedicated to our friend at Japan Fair 2017 held at Meydenbauer Center on July 8 and 9.
http://www.japanfairus.org
If you are interested in exhibiting at the show, please contact us at info@uchikura.co.
I really think there is a need for good american food restaurant in Japan. And if I had time in Japan to do it myself, I would succeed. But that does mean I have to leave Seattle and move to Japan.
For that reason, this venture is seeking partners in Japan instead of doing it myself.
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中村祐美子 
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Accel Motors 
桑原奈緒子 
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荒井 恭子（あらい きょうこ） 
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riku1947