Unique Selling Proposition ... USP
10月
3日
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(1) Price (Product, Shipping, Warranty ...)
(2) Service (Reputation or Relationship)
(3) Location (Convenience)
So long as you can differentiate yourself from the other in positive way, you can still create USP. But it will be easier if you have a product that is unique to your company even if it is based on the perception only.
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yumirou 
sunukolyn 
ロッキーおしょう 
アンディ 
moq 
橋本諭弥 
田仲なお美 
あさこ 
zakkah 
KUMA 
木曽町田中屋豆腐