独り言

Weekly Sales and Delivery Service

5月

27日

This delivery service provided by co-op in Japan is completely serviced without any Internet. I think this is designed for elderly people. It is ver interesting.

#valueproposition

Brand Recognition

5月

26日

When everyone knows who you are, it is easy to sell things. But it does cost a lott to crate the brand people recognize. What do you do if you are a small business? How do you sell things online if you are not known?

#onlinesales #uchikuraco #valueproposition

Western Food in Japan

5月

25日

Wester foods in Japan are little different from the US. The first thing that you notice is that the portion is smaller and often cheaper. The best place to try those western foods are convenience stores like seven-eleven. I arrived in Japan yesterday. I will start looking for new and different things in Japan and report them to you.

#uchikuraco #valueproposition

Looking for New Business Opportunities ...

5月

24日

I flew from Seattle to Vancouver to Narita ...
Next stop, Osaka,.

In this trip, I will take care of all my current business but I am also looking for new business opportunities in Japan and Taiwan.

#uchikuraco #valueproposition

Hanashi-Hanbun ... A Japanese Proverb

5月

23日

Hanashi (話) = A Story
Hanbun (半分) = Half

When you hear a story from someone, do not take it as a face value. You discount it at least 50%. But when you hear anything on the Internet ... You may need to discount it 90%.

That is really unfortunate, but if you believe everything you see on the Internet, you will go crazy.

#uchikuraco #valueproposition

Email Marketing

5月

22日

It was a $499 package software back in 1997

It is now a subscription based service.
http://www.newsmail.com

Back in 1997, I designed and develop a package software that enables people to send email to multiple recipients and call it "NewsMAIL". After 20 years later, we still provide NewsMAIL as a Internet Service under NewsMAil.com

Email marketing is one of the most effective marketing tools available to businesses but most people are not using this technology right. First of all, you should never send email to a mailing list you purchased. It is clearly a SPAM.

NewsMAIL is an effective communication tool for you to communicate with your existing customers and contacts. And there should be two call to action on your email.

(1) Promote Upgrades / Optional Services / New Services to existing customers. Consider it as a communication tool rather than sales tool.

(2) Ask you customer to share the contents to their contacts. If you are providing valued services, your contacts should be able to help you do that. That will benefit your contacts.

If you use email as a cold calling tool, you are not doing any good to your business. You will be just blacklisted. If you need to know more about NewsMAIL marketing, please contact me.

http://www.newsmail.com

#uchikuraco #valueproposition

Marketing and Sales

5月

21日

Tell me when was the last time your marketing resulted in better than expected sales? It is a typical catch 22. You need to spend money marketing your brand and products to make money. But there is not guarantee that you make more money than you spend.

This is the concept behind KIROBOTO which is being created.

#branding #onlinesales #uchikuraco #valueproposition

Internet Checklist

5月

20日

Here is the checklist I created for you to think about when you want to utilize Internet for you business. I am sure there are more things you can do with Internet but those are things you should be doing right now.

#onlinesales #uchikuraco #valueproposition

Chinese Market in The US ... Do not ignore!

5月

20日

I went to a company that is owned and operated by non-Chinese people (This is my guess) but decided to have their company name displayed in Chinese. This is a real estate related company but this trend is very strong. Soon you need to consider supporting Chinese in the US.

#branding #onlinesales #uchikuraco #valueproposition

KIROBOTO ... Please remember the name.

5月

19日

Every business I know wants to sell more products to more people. From the very small startup to multi billion dollar corporations, from the an entrepreneur to a multi millionaire, they are all looking for more sales. And there are millions of people telling you how to sell more. But they are also looking for more customers.

I have been in business for 30 years ... I still have not figured out how to sell. Nor I found the right tool to sell ... not the one I can afford.

This is the reason why I have designed and developing KIROBOTO market place. It will take months before I can show you what it does. But it will help you market and sell your products. And it will not cost you anything.

I just want you to know something called KIROBOTO is coming.

#Kiroboto #branding #uchikuraco #valueproposition