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PSPINC CEO Kenichi Uchikura's Blog

https://jp.bloguru.com/ken
  • ハッシュタグ「#marketing」の検索結果1156件

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Pacific Software Publishing, Inc. (AKA PSPINC)
1404 140th PL NE, Bellevue, WA 98007, USA
425-957-0808 or 800-232-3989
pspinc.com

Beginning of the End ???

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Beginning of the End ???
The legacy of the high-tech companies no matter who they are compared to brands like "Louis Vuitton", "CHANEL", "Tiffany" and "Hermès" ... You need to keep coming up with something new technically. You cannot get by with just changing the looks. If you don't, the only way to sell more is to reduce the price or give a rebate.

When you start seeing discounts and rebates, that means they are not making anything new. That usually is a sign of the end.
#marketing #valueproposition

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New PSPinc Art Designed by In House Designers

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Can you see the continuing up... Can you see the continuing upward lines? PAST PAST PRESENT PRESENT FUTURE FUTURE
There are three new panels at PSPinc lobby. They represents computer industry's "PAST", "PRESENT" and "FUTURE". What do you think?
#marketing #pspinc #valueproposition

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CHANGE

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CHANGE


CHANGE IS NOT

MADE WITHOUT

INCONVENIENCE,

EVEN FROM WORSE

TO BETTER



Every change will make you suffer.
But once you changed, changing it back will make you suffer even more.
So just keep on changing.





#marketing #valueproposition

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Best Selling IoT Product ... RING

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Best Selling IoT Product ... RING
I believe the RING is the best selling IoT product. It replaces standard doorbell with Camera, Microphone and Speaker. When someone passes by or press the ring, it apart your smartphone and let you communicate. It is a great idea and for less than $150 ... you have a peace of mind.

This would ends "Doorbell and Run" prank ... It is called ピンポンダッシュ (Pingpong Dash) in Japanese.

https://ring.com
#marketing #pspinc #uchikuraco #valueproposition

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PSPinc 30th Anniversary Party

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PSPinc 30th Anniversary Party
PSPinc 30th party will be held at WOODMARK HOTEL in Kirkland, July 21. I believe all the seats are filed at this point. Thank you for your support.
#PSPinc30 #marketing #pspinc #valueproposition

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PSP Stands for Pacific Software Publishing

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PSP Stands for Pacific Softwar...
Back in 1997 to 2003, PSPinc published series of software design to help people write Japanese on English Windows.

It is funny that we still get a support call for KanjiKit once or twice a year. One point, one of our user lost install disk #3. Well, we had to scramble to find the set of installation disks. We found one unopened KanjiKit package and found installations disks. When we try to make a copy, we realized we have no blank 3.5" disk nor computer with disk drive.

We send user the complete package ... That was the last product support for KanjiWORD since we have no more product. That was last year!!!

#PSPinc30 #marketing #pspinc #valueproposition

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Customers are aging!

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Alway look ahead because targ... Alway look ahead because target is always ... well aging.
Well, it is a fact of life that everybody gets old. I am not saying it is bad. But you business needs to address this fact. Think about ages of your customer for a minute. How old were they when they became your customer? How old are they now? When they retire (they will soon or later), who is going to be your contact person?

You need to start working with the next generations of customers to survive. We are getting older too. So, we really need t address who is succeeding you as well. I hear many story that the father passed on their business to their child and you lost your account. That will happen if you are not careful and be ready.
#marketing #pspinc #uchikuraco #valueproposition

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Entrepreneurship

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Entrepreneurship
I started business 30 years ago. In business you learn things as you do your work. Most everything you do is something you don't really learn in school. There is nobody guide you except your instinct and gut feeling. Only way you learn something is by making mistake. You always hope your mistake is not too big and you will be able to recover from it.

Success ... When you are running business, you never feel like you have succeeded. You remember all the things that went wrong, nothing you do well. That what entrepreneurship is about. Are you ready for this?

#marketing #valueproposition

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What has changed in last 30 years?

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What has changed in last 30 y...
PSPinc becomes 30 years old next month.
A lot has changed in last 30 years.
So as our business model.

Do you remember your first computer?
What was it?
How much memory did it have?
Did it have hard disk?

Please share.
#PSPinc30thAnniversary #marketing #pspinc #valueproposition

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Amazon buys Whole Foods

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Amazon buys Whole Foods Amazon buys Whole Foods
Brock and Motor companies are putting their effort on Internet.

Internet companies are buying Brick and Motor ...

At the end, they all going to look alike.

How boring!!!
#Branding #marketing #valueproposition

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