Hinoki / Cypress Tree Shavings

7月

11日

Hinoki / Cypress Tree Shavings

Hinoki / Cypress Tree Bath in Japan

Hinoki (Cypress) is one of the most popular and admired bathing bath building materials in Japan because of the the smell. One of the companies we work with in Japan creates handmade wood products which produces Hinoki / Cypress Tree Shavings. They packed them in the plastic bag. You can out the package in the soaking bath and turn it in to Hinoki Bath.

What a great ides. If you would like to know more about it, please contact me.

#marketing #pspinc #pspinc30 #uchikuraco #valueproposition

Why don't we have sandwich like this in the US?

7月

7日

Overtime I go to Japan, I buy those Japanese sandwiches and eat them for dinner and breakfast. I really like them. I wish there are sandwiches like that here in the US.

I am not saying the sandwiches are bad here ... but Japanese sandwiches are different from here. You really need to eat it to understand the difference.

#marketing #pspinc #valueproposition

Beginning of the End ???

6月

30日

The legacy of the high-tech companies no matter who they are compared to brands like "Louis Vuitton", "CHANEL", "Tiffany" and "Hermès" ... You need to keep coming up with something new technically. You cannot get by with just changing the looks. If you don't, the only way to sell more is to reduce the price or give a rebate.

When you start seeing discounts and rebates, that means they are not making anything new. That usually is a sign of the end.

#marketing #valueproposition

New PSPinc Art Designed by In House Designers

6月

29日

Can you see the continuing upward lines?

PAST

PRESENT

FUTURE

There are three new panels at PSPinc lobby. They represents computer industry's "PAST", "PRESENT" and "FUTURE". What do you think?

#marketing #pspinc #valueproposition

CHANGE

6月

27日

CHANGE IS NOT

MADE WITHOUT

INCONVENIENCE,

EVEN FROM WORSE

TO BETTER

Every change will make you suffer.
But once you changed, changing it back will make you suffer even more.
So just keep on changing.

#marketing #valueproposition

Best Selling IoT Product ... RING

6月

26日

I believe the RING is the best selling IoT product. It replaces standard doorbell with Camera, Microphone and Speaker. When someone passes by or press the ring, it apart your smartphone and let you communicate. It is a great idea and for less than $150 ... you have a peace of mind.

This would ends "Doorbell and Run" prank ... It is called ピンポンダッシュ (Pingpong Dash) in Japanese.

https://ring.com

#marketing #pspinc #uchikuraco #valueproposition

PSPinc 30th Anniversary Party

6月

23日

PSPinc 30th party will be held at WOODMARK HOTEL in Kirkland, July 21. I believe all the seats are filed at this point. Thank you for your support.

#PSPinc30 #marketing #pspinc #valueproposition

PSP Stands for Pacific Software Publishing

6月

22日

Back in 1997 to 2003, PSPinc published series of software design to help people write Japanese on English Windows.

It is funny that we still get a support call for KanjiKit once or twice a year. One point, one of our user lost install disk #3. Well, we had to scramble to find the set of installation disks. We found one unopened KanjiKit package and found installations disks. When we try to make a copy, we realized we have no blank 3.5" disk nor computer with disk drive.

We send user the complete package ... That was the last product support for KanjiWORD since we have no more product. That was last year!!!

#PSPinc30 #marketing #pspinc #valueproposition

Customers are aging!

6月

21日

Alway look ahead because target is always ... well aging.

Well, it is a fact of life that everybody gets old. I am not saying it is bad. But you business needs to address this fact. Think about ages of your customer for a minute. How old were they when they became your customer? How old are they now? When they retire (they will soon or later), who is going to be your contact person?

You need to start working with the next generations of customers to survive. We are getting older too. So, we really need t address who is succeeding you as well. I hear many story that the father passed on their business to their child and you lost your account. That will happen if you are not careful and be ready.

#marketing #pspinc #uchikuraco #valueproposition

Entrepreneurship

6月

21日

I started business 30 years ago. In business you learn things as you do your work. Most everything you do is something you don't really learn in school. There is nobody guide you except your instinct and gut feeling. Only way you learn something is by making mistake. You always hope your mistake is not too big and you will be able to recover from it.

Success ... When you are running business, you never feel like you have succeeded. You remember all the things that went wrong, nothing you do well. That what entrepreneurship is about. Are you ready for this?

#marketing #valueproposition