PSPINC CEO Kenichi Uchikura's Blog

Store and Event Feedback Kiosk

2月

22日

The prototype is almost ready.
Two designers are hard at work at PSPinc.

#FeedbackKiosk #dreamersi #feebackonpilotsbt #kiroboto #marketing #pompomwashere #pspinc #valueproposition

Two Things That Attracts Me about 2020 Subaru

2月

20日

2020 Subaru Legacy

(1) Instead of lake keeping, 2020 Subaru has lane centering.
(2) Instead of 3.6L Boxter Engine, Subaru offers 2.5L Turbo.

Wish list.

(1) Plug-in Hybrid
(2) Outback instead of Legacy

I have been driving 2017 Subaru Outback 3.6R Touring. I will be looking at another Subaru in 2020.

#dreamersi #kiroboto #marketing #pompomwashere #pspinc #valueproposition

I learned something today.

2月

19日

https://didyouknowfacts.com/facts/its-almost-impossible-to-change-someones-mind-2/

I always though about this but I really could not say it better than this.

It’s almost impossible to change someone’s mind using facts. This happens due to ‘motivated reasoning,’ a psychology term that refers to the way people usually believe whatever they want to believe and use the flimsiest piece of evidence to justify that belief, even when there is plenty of verified evidence to disprove it.

#dreamersi #feebackonpilotsbt #kiroboto #marketing #pompomishere #pompomwashere #postinheaven #pspinc #pspwebdevelopment #valueproposition

We made this!!!

2月

18日

http://www.tullys.com
December 1996

December 1996 ... PSPinc developed and released this web page.
This is the first page for Tully's Coffee.

#dreamersi #marketing #pspinc #valueproposition

Dreamersi Web and Email Hosting Service

2月

17日

Dreamersi Hosting Service in 2000

PSPinc started its hosting service in 1996.
In 2000, we have packaged Domain, Email and Web Hosting Service as http://www.dreamersi.net">Dreamersi.net. Currently the service is running under http://www.dreamersi.com">Dreamersi.com name.

The graphics you see above are http://www.dreamersi.net">Dreamersi.net website in 2000.

#dreamersi #marketing #pspinc #valueproposition

Web Hosting Business Since 1996

2月

16日

What you are looking at are the web pages from Pspinc.com back in 1996/1997.
Yes, we have been hosting and developing website for 23 years.

Some of the people developing websites nowadays were not even born.
We have build the website from the HTML 1.0 to current.
We have upgraded our system every year since we have started.

I think it is safe to say we know what we are doing.

http://www.pspinc.com

#dreamersi #marketing #pspinc #valueproposition

My Newsletter 2/7/19

2月

15日

Compliment

Nobody doesn't want to be complimented. “Good Job”, “Nice Work”, “Great Idea” even just a “Thank you” would make their day. But in addition to those regular compliments, people enjoy being called “Crazy”, “Weird”, “Miss Fits”, “Different” and other usually uncomplimentary words. That is because everyone, somewhere deep down, wants to stand out from the rest.

It's funny most people want to get along with others but at the same time, people want to be different from others. Old Apple commercial emphasized that people who use Apple is different from others. That was brilliant. I wanted to be different and I started to use Apple. Now I am not sure Apple represents what I am anymore. But that is another story.

To accomplish higher customer satisfaction, many companies try to create a "cut cake" (by the book) approach to customer service. Treating every customer like a king. But the service level usually goes down the drain. Nobody is treated like somebody anymore. I understand this for large companies. They can not really keep track of each customer. But for small companies, that is where you shine.

If you know the history of your companies relationship with the clients, you can treat each customer like they are someone important. When I had cable (I do not have cable TV anymore), when I called for support, after a long wait, the first thing the support person asked me was “is your cable box turned on?”

If your company can provide better individual support, customers will like you more. But some small companies think they can charge more for better service. I say that is wrong. You provide better service to retain your customer, not make more money. If you charge your customer more, they will go find another company.

Treating your customer better at the same price is the key to small business success.

#dreamersi #feebackonpilotsbt #kiroboto #marketing #pompomishere #pompomwashere #postinheaven #pspinc #pspwebdevelopment #valueproposition

NORDSTROM and NORDSTROM.COM

2月

4日

I am always impressed with NORDSTROM when it comes to integrating the Brock and Motor Stores and Online Stores. I happen walk through the store and found huge section of store is dedicated to the pick-up and return.

When the product is shipped t the store, there is no shipping charge ... It also bring people into their stores.

#NORDSTROM #dreamersi #kiroboto #marketing #pspinc #valueproposition

A Fake Renewal Notice

2月

4日

86 Euro for Domain Renewal
Euro is the first clue.

This email is fake and not sent by PSPinc. If you read fine print, you will see this is a sales solicitation, but it appears like renewal notice. I am vey annoyed bytes email. What a cheap tactics!!! This makes me mad.

#dreamersi #pspinc #valueproposition