The Importance of Good Customer Service

Whether you’re selling or buying something, a little extra attention can completely change a customer's experience. When buying something, just hearing a simple response of "thank you" can make a customer happy. It also makes them feel good to see a smile when they get their change.

During my stay in the hospital, I met many nurses. Some get things done quickly, others leave you alone, and some don't even come when you call them. When I have a good nurse, I feel a little bit relieved even when I'm having a hard time.

The same concept applies when conducting business. It’s natural to just focus on accomplishing the task at hand, but how we interact with customers matters too. Just because you get the job done, it doesn’t mean you should avoid the customer. In fact, it’s vital to keep the customer up to date with the latest information. From the customer’s perspective, they can only assume that not contacting them equates to a lack of new updates.

At my company, we value communication with our customers. I’m still undergoing treatment and haven’t been able to return to work yet, but I’m confident that my staff is doing everything right. I will do my best to get back soon. I wish you all the best in your work as well.

Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura＠pspinc.com

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