PSPINC Official Company Blog

What is Blockchain?

10月

12日

You’ve probably heard of blockchain before, especially with the growing craze of Bitcoin and cryptocurrency. But blockchain isn’t just for finances, it’s just where it’s gained the most buzz in the last couple of years. Blockchain, simply put, is a database made up of a transparent network where users can trade with one another without the need for an intermediary.

Blockchain works differently from a typical database, as it structures data into blocks (hence the name). When entering new data, it comes in as a new block. Users are also unable to go back to modify already entered data. But as it updates itself, the new data is later chained onto the previous block, ordering them in chronological order. Users in a blockchain network can see everything that happens within that network. To ensure transactions are secure, blockchain uses cryptography to encode them.

Blockchain Use Cases

An obvious example of blockchain is Bitcoin. The easiest way to think of Bitcoin is thinking about how you obtain goods and services. Generally, you pay with traditional currency and the merchant gives you the product in return. Then, money’s put in a bank where it’s managed by other people. Blockchain allows users to manage the transaction on their own in a way that’s transparent and immutable. And that is essentially what Bitcoin is.

Another example is how Walmart and IBM worked together to bring about transparency to the food supply chain. In 2018, Walmart did two test runs using Hyperledger Fabric, a blockchain created by IBM. One with pork, and one with mangoes. Today, Walmart can trace over 25 products from 5 different suppliers to their origin because of this partnership. As a result, Walmart’s food supply chain is much more transparent and easier to track. And this wouldn’t have been possible without blockchain.

The Benefits of Blockchain

round silver and gold bitcoins on top of dollar bills

Blockchain embraces the idea of transparency and encourages trust. Users can see every step of transactions in its entirety. For security reasons, they can’t see every little detail as cryptography encodes those details. But they can at least see enough of the details to know it occurred. Because users can’t alter past data, it results in timely, accurate, and secure data.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#banks #bitcoin #blockchain #blog #business #businesstools #currency #cybersecurity #ecommerce #finance #foodsupplychain #ibm #security #softwaredevelopment #tech #technology #transparency #walmart #webdevelopment

Announcement: Mail Server Update

10月

8日

Dear valued customers,

Thank you for choosing Pacific Software Publishing, Inc.

We are always looking to improve the services we offer you.
As such, we will be conducting WebdeMail server update.

You may experience delay in sending and receiving emails for a few seconds during the time below.

The schedule is as follows:

* USA Pacific Daylight Time
- October 10th (Wed) 9:00 - 9:30am

* Japan Time
- October 11th (Thu) 1:00 - 1:30am

PSPINC provides services with uptimes of 99.9%

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com .

We would like to answer your questions by phone call.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#Mail #PSPINC #Update

Announcement: DENREI’s 6th App Release Out Now!

10月

7日

We’re so excited to announce that we’ve updated our secure private messaging broadcasting app, DENREI! For users in both the U.S. and Japan, the app's available for download in the App Store. If you already have the app, please update the latest version from the app store.

In the sixth app release, we’ve made the following updates:

Added a zoom and download feature for images to make it easier for users to see image details they may miss from afar.

Revamped the “About” section of the app and added release notes, release dates, and the link to the DENREI website to inform users more about DENREI and how to stay up to date with DENREI app changes.

Made various styling and UX improvements and minor bug fixes to improve our members’ overall experience with the DENREI app:

1. With a single click of a button, users can now delete and/or approve followers, making it easier to manage followers.

2. Users can now reply to a follower without going back to the top of the message now that we’ve added the “Reply” button to the bottom of messages.

3. The inbox, side menu, community, and incoming messages now look a little different as we’ve partially changed the background color and font size to make them easier to see and understand.

4. To make it easier to manage folders, we've added icons next to each folder name as well as a button to create a new folder.

5. The language-setting button is now a drop-down menu, making it easier to see your language preference.

To learn more about DENREI's amazing features, head over to our blog announcement blog post. To sign up, download the free DENREI app today! Only available for iOS users.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#announcement #app #blog #business #cybersecurity #denrei #mobile #mobileapp #pacificsoftwarepublishing #pspinc #security #smallbusiness #socialmedia #softwaredevelopment #tech #technology #update #web #webdesign #webdevelopment #website

What’s New Newsletter Vol. 136 “Taking Risks as a Small Business”

10月

7日

Business success rarely ever happens overnight. But a lot of successful endeavors include some form of risk. And larger businesses can likely recover easily if it doesn’t pan out. However, it isn’t as easy for small businesses. But a business will never grow if they play it safe forever. The key is taking small but calculated risks. And doing it often.

A big risk, while it can lead to a big reward, can also be detrimental if it doesn’t work out. Instead, take smaller risks frequently when it comes to your small business. That way, it’ll give you a better idea of what works and what doesn’t. In the workplace, encouraging creativity is a great first step. But it’ll only make a difference if you execute some of your employees’ ideas.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #branding #business #businesstips #digitalmarketing #marketing #marketingdigital #marketingtips #officetips #pspinc #pspincwhatsnewnewsletter #risks #risktaking #smallbusiness #technology #web

Pass Wizard Now Supports One-Time Password Authentication

10月

6日

We’re pleased to announce that Pass Wizard now supports one-time password (OTP) authentication. On top of text message two-factor authentication (SMS 2FA), it’s now easier for you to add another layer of security using common authenticator apps to generate a new OTP every 30 seconds.

How to Enable OTP Authentication

otp authentication pass wizard interface

To enable OTP authentication in Pass Wizard:

Log in to Pass Wizard
Go to your settings page in the upper right corner
Under General -> Multi-factor authentication, select Authenticator App option
Connect your account to your choice of authenticator app by either scanning the QR code or manually entering the key. While Pass Wizard’s new OTP authentication should support all authenticator apps, we recommend:

Google Authenticator

Microsoft Authenticator

2FA Authenticator (2FAS)

Enter the code displayed in your authenticator app to confirm the connection

After you successfully connect your account, Pass Wizard will prompt you to enter the one-time password displayed in your authenticator app the next time you sign in.

What is Pass Wizard?

pass wizard login on laptop and authenticator app open on cell phone

Pass Wizard is a password management system designed and developed by PSPINC that allows you to store passwords securely. With the free account, you can store up to 30 passwords. If you upgrade to the paid Pro account, you can save an unlimited number of passwords and gain access to our group sharing features, which include sharing specific passwords with a group.

To safely protect your data, Pass Wizard uses a multi-factor authentication (MFA) system via SMS or OTP, designed with ultra-high security and encryption technology. We will continue to not only improve Pass Wizard’s easy functionality, but also its security measures. If you still haven’t signed up for Pass Wizard, sign up for free today!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#2fa #announcement #app #authenticatorapp #blog #business #cybersecurity #marketing #mfa #otp #otpauthentication #passwizard #password #passwordmanagement #passwords #paswordmanager #pspinc #security #smallbusiness #tech #technology #update #web #website

What is Smart Technology?

10月

5日

The most commonly used term when it comes to smart technology is smartphones. But in recent years, smart technology has only gotten more popular. Now, many people own some kind of smart device, whether it’s just a smartphone or a voice assistant device like an Amazon Echo or a Google Home. In fact, the global smart home platforms market reached $20.5 billion in 2021, and it’s only expected to continue rising, according to Future Market Insights.

But what exactly is smart technology? According to Netlingo, smart technology originally stood for “Self-Monitoring, Analysis, and Reporting Technology”. But in recent years, it’s widely associated with inanimate objects talking back to users and guiding their behaviors. Currently, there are three types of smart technology:

1. Smart Devices

a woman's finger pushing down on the toaster s there's two slices of bread inside

Smart devices are programmed for a specific use and can provide a level of automation. Examples include microwaves, coffee makers, and toasters. But more of these devices are connecting to a network, which only makes it hard to distinguish smart devices from smart connected devices.

2. Smart Connected Devices

someone looking at the smartwatch on their wrist

Smart connected devices are like smart devices except they’re connected (hence the name) to a network. Users can then control and monitor them via Bluetooth, LTE, Wi-Fi, and/or cellular connectivity. Examples include smartphones, smart doorbells, and smartwatches.

3. IoT Devices

a person holding up their phone next to the lock on the door, which signifies it's a smart lock

Lastly, IoT devices are software-defined products that are a combination of product, application, analytics, and the internet/network. Examples include smart locks, AI, security cameras, and irrigation sprinklers.

Regardless of the type, many consumers appreciate the sustainability aspect of smart technology. There’s also the added convenience people gain as users can tap a button or use voice command to turn off the lights and automate processes like grocery deliveries. Using all of these processes, smart devices can even analyze your habits, make them more efficient, and reduce overall costs for things like heating. So, because of all the benefits it provides, it’s no surprise that so many consumers have bought into the smart technology trend.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#ai #blog #bluetooth #business #convenience #efficiency #internet #iot #lte #mobile #network #smallbusiness #smartdevices #smartdoorbell #smartlocks #smartphone #smarttechnology #smartwatch #sustainability #tech #technology #trend #web #wifi

InforMakers Enhanced Form Settings Page Layout

9月

30日

Click to display and change more advanced settings

Following the recent update of the UI/UX to InforMakers, we have divided various items in the form settings into basic information and advanced options.

If you want to skip the advanced settings and simply create a form, entering only the basic information will be easy and quick.

If you want to add Google reCAPTCHA verification or have more customization over your form, you can do so in the advanced options.

We will continue to make improvements and add new features.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#InforMakers #OnlineForm #PSPINC #businesstools #pacificsoftwarepublishing #webtools

What’s New Newsletter Vol. 135 “Encourage Creativity”

9月

30日

One of the most difficult parts of owning and running a small business is standing out from the competition. But the great thing about having a small business is the space to be creative and try new things. In a bigger company, it’s hard to make big changes because it has to go through so many people before it gets approved. At a smaller company, we can achieve things much quicker and take more risks in hopes of watching them succeed.

For example, Hasbro is one of the largest toy companies in the world today. But it originally started as a textile company in 1923. Throughout the years, Hasbro transformed into a school supply company before settling and excelling as a toy company in 1942. Their claim to fame, however, didn’t come until ten years later when they introduced Mr. Potato Head to the public on TV. Companies like Hasbro remind us that the opportunities are endless. And creativity is something we should celebrate. While the switch from a school supply company to a toy company must’ve been massive, it also paid off exponentially. So, don’t be afraid to step out of the box with your business.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#advertising #blog #business #businesstips #creativity #example #hasbro #marketing #marketingdigital #marketingtips #mattel #mrpotatohead #pacificsoftwarepublishing #pspinc #pspincwhatsnewnewsletter #sales #smallbusiness #toycompany #whatsnewnewsletter

Announcement: Mail Server Update

9月

28日

Dear valued customers,

Thank you for choosing Pacific Software Publishing, Inc.

We are always looking to improve the services we offer you.
As such, we will be conducting mail server update.

You may experience delay in sending and receiving emails for a few seconds during the time below.

The schedule is as follows:

* USA Pacific Daylight Time
- September 28th (Wed) 9:00 - 9:30am

* Japan Time
- September 29th (Thu) 1:00 - 1:30am

PSPINC provides services with uptimes of 99.9%

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com .

We would like to answer your questions by phone call.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#Mail #PSPINC #Update

5 Ad Campaigns Every Business Can Learn From

9月

28日

Creating successful ad campaigns can be tricky. It consists of striking the perfect balance between targeting the right people, producing creative content, and ensuring it’ll resonate with your audience. But a big part of marketing consists of trying new things and learning from other businesses’ successes. So, here are five successful ad campaigns that every business can learn from.

Nike: Just Do It

In 1988, Nike aired its first commercial that used the now-iconic tagline, “Just Do It, which came from Dan Wieden, the founder of ad agency, Wieden + Kennedy. Everyone else, including the people at Nike, didn’t think they needed a tagline. But eventually, they let Wieden try out his idea. After the commercial aired, the success was conclusive and immediate: people loved it. In the years following it, Nike focused the tagline on female empowerment ad campaigns, where it thrived even more. Today, “Just Do It” is a staple in Nike’s marketing efforts and the brand continues to focus on inclusivity. While that wasn’t the original idea, “Just Do It” applies to all athletes, regardless of age, ethnicity, or gender. So, focusing on inclusivity helped Nike thrive off this slogan.

California Milk Processor Board: Got Milk?

The idea behind the “Got Milk?” campaign revolved around the inconvenience and frustration that came with running out of milk. Previously, the milk industry marketed itself as the healthier drink option, promoting the calcium and protein benefits. But in 1993, Jeff Manning, California Milk Processor Board’s new executive director, realized consumers knew milk was good for them. The problem was that they didn’t care. So, he tried a different approach: this campaign focused on what people lost rather than what they could gain. And it’s something you can try for your next marketing campaign.

Skittles: Taste the Rainbow

Whether you like it or not, you’ve probably seen at least one of these Skittles commercials. People remember these ads because they’re too weird not to remember them. And the imagery they use of placing Skittles in unlikely or impossible scenarios sticks out. The “Taste the Rainbow” commercials are untraditional, to say the least. But it works for them. And at the time, it was a very risky move to show Skittles in strange or even disgusting situations. But if there’s one thing that this overall campaign has taught us, it’s that creative ads work. Even if they are unconventional, they’ll, at the very least, will be memorable.

Old Spice: The Man Your Man Could Smell Like

The Old Spice ads are ones everyone recognizes. The commercials portray a sense of humor that proves to their audience that they’re not afraid to make fun of themselves. Plus, they targeted their ads toward women, even though they’re selling men’s body wash. In 2010, ad agency Procter & Gamble pitched this concept to Old Spice after discovering women made up 60% of men’s body-wash purchases. If they hadn’t done any marketing research, they would’ve never thought to market a men’s product to women. While it’s fun to be creative in the marketing industry, it also has to be backed up by research for it to work effectively.

Always: #LikeAGirl

For a long time, the brand, Always, led the feminine-hygiene sector. But around 2010, they realized they were losing out on the 16–24-year age group. Unfortunately, it’s also the time when women exhibit more brand loyalty over ones they like, according to their research. So, while they knew their products were great, it wasn’t enough anymore. When conducting research, they discovered that girls’ self-esteem drops twice as much as boys’ during puberty. They just had to figure out why. When they did, Always used that to their advantage by connecting it back to the brand’s core values, which consisted of self-confidence. And it worked in inspiring and encouraging a conversation online about what it means to do something “like a girl”. A lesson we can learn from Always is to double down on brand equity. Especially if you can inspire a conversation the way Always did.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#advertising #always #blog #branding #business #businesstips #digitalmarketing #gotmilk #justdoit #likeagirl #marketing #marketingdigital #marketingtips #nike #oldspice #sales #skittles #smallbusiness #tastetherainbow #tech #themanyourmancouldsmelllike

PSPINC Official Company Blog

フリースペース

What is Blockchain?

Blockchain Use Cases

The Benefits of Blockchain

Announcement: Mail Server Update

Announcement: DENREI’s 6th App Release Out Now!

What’s New Newsletter Vol. 136 “Taking Risks as a Small Business”

Pass Wizard Now Supports One-Time Password Authentication

How to Enable OTP Authentication

What is Pass Wizard?

What is Smart Technology?

1. Smart Devices

2. Smart Connected Devices

3. IoT Devices

InforMakers Enhanced Form Settings Page Layout

What’s New Newsletter Vol. 135 “Encourage Creativity”

Announcement: Mail Server Update

5 Ad Campaigns Every Business Can Learn From

Nike: Just Do It

California Milk Processor Board: Got Milk?

Skittles: Taste the Rainbow

Old Spice: The Man Your Man Could Smell Like

Always: #LikeAGirl

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Blockchain Use Cases

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How to Enable OTP Authentication

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1. Smart Devices

2. Smart Connected Devices

3. IoT Devices

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Nike: Just Do It

California Milk Processor Board: Got Milk?

Skittles: Taste the Rainbow

Old Spice: The Man Your Man Could Smell Like

Always: #LikeAGirl

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