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PSPINC will help your business thrive by providing for all of your technology needs. We offer a wide array of products, including Web & Email Hosting, Website Design, Custom Development, Email Marketing, a number of additional business tools, technical support, and so much more. Visit pspinc.com to learn more.

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5 Frightening Web Design Mistakes

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image source: pixabay.com image source: pixabay.com
Happy Halloween! To honor this frightfully fun day, we thought it would be a good idea to continue our website tips by giving a list of frightening design mistakes you should avoid. Let’s begin:

1. Confusing message. If your customers can’t tell who you are and what you do within the first few seconds visiting your site, why would they stick around? Make it clear right away what you do and what you sell.

2. Too much text. Okay too much of anything is bad. You can have too much text, too much white space, too many images, too many fonts, too many colors. This is where templates come in handy. A template can guide you in the fonts and spacing; you just need to add some high-quality content and imagery.

3. Hidden contact info. Your email, phone, address, or a contact form should be easy to find and readily available to people. If not, you may lose their trust.

4. Not mobile-friendly. A responsive design is a must-have. Your website should be easily viewable on all devices. Don’t expect that people are only searching and viewing your website from a PC.

5. No privacy policy. People may not take the time to read it, but for many of them, it’s a comfort just to know you have a plan in place for keeping their data secure. Get a GDPR approved privacy policy on your site asap.

Hopefully you’ve come away this month with some great ideas for designing or refreshing your company’s website. If you’d like to talk to the professionals, give us a call at PSPinc about customizing a site to your needs. We are here to make sure you have a great experience and come away with a BOO-tiful website!
#Blog #BusinessTips #ENnews #PSPinc #SmallBusiness #Technology #WebDesign #WebHosting #Website

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Your Website: More Improvement Tips

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image source: pixabay.com image source: pixabay.com
All month long we’ve been giving tips on how to improve the look, feel and functionality of your website. The end goal is to create a site customers feel comfortable navigating.

If your business is brand new, this might be a good time to consider getting a professionally-designed logo. Logo design comes in several forms for several budgets, depending on the extent of what you need. You can hire a graphic designer to quickly create something, or you can hire a branding expert to not only design your logo, but really analyze your brand as whole.

Logo design isn’t just for startup companies. Perhaps your business has been around a long time and your logo could use an update. Just like images should be crystal clear and high quality, so should your logo.

The next thing to consider is website layout. We have templates you can choose from, which takes all the guesswork out of layout and fonts and white space and the things mentioned in our previous blog post. Customizing a template website is a great way to create a professional, organized website for your business. Learn more about WebdeXpress today.

Finally, people won’t stay on your website very long if they don’t think it’s secure. Make sure your website is secured by a Secure Socket Layer (SSL or TLS) certificate. A secure website with encryption technology is marked by a little lock icon in the URL. If the lock isn’t there, the URL line will advertise “Not secure,” and you can be sure to lose visitors really fast.
#Blog #BusinessTips #ENnews #PSPinc #SmallBusiness #Technology #WebDesign #WebHosting #Website

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What are good strategies in regards to using satellite websites for SEO??

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Use blog and Social Media Site... Use blog and Social Media Sites to publish your article.
http://www.bloguru.com

What are good strategies in regards to using satellite websites for SEO??

Creating multiple one page sites that link to your main website seems like a good idea for increasing the search ranking of that main site. However, it may backfire if you created those pages yourself.

What do I mean?

It appears as though search engines like Google can detect these artificial websites created just to link back to your main website. If you implement this approach, your main site may be blacklisted by Google and not show up in search results at all.

The overall strategy, however, is not too bad. Having many links to your website does increase your search engine ranking. You just have to do it organically.

Below are a few methods for increasing your search engine visibility organically by linking back to your website.

  • Create and send articles to news sites, blogs and social media sites.
  • Ask friends to link to your site and in exchange you will link to theirs. (This practice is called reciprocal linking.)
  • Ask people to review your business online.
  • Promote your satellite sites and social media.

    Key is not to create any site just for the sake of creating more links.
  • #PSPWebMarketing #blog #businesstips #dreamersi #ennews #pacificsoftwarepublishing #pspinc #smallbusiness #technology #webhosting #webtools

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    Your Website: The Look and Feel

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    Your Website: The Look and F...
    The look and feel of a website tells you a lot about a company. If you visit a website with a bunch of text, low-resolution images, too many ads or pop-ups, what kind of impression does it give you? You might start to feel like the whole thing is spam, or low-budget – and all of that reflects back on the business. Your website is your first impression for most, so make it a good one.

    First things first, image quality needs to be light, bright, clear and professional. If you are using your own photos, the subject should be back-lit. Watch for shadows or unnecessary things in the background of your pictures. Don’t use any pictures that come out grainy or pixelated.

    Consider using stock images for free or for a small price. If you have specific things that need to be photographed, it might be worth hiring a professional photographer to do the job. It’s said ‘a picture is worth a thousand words,’ and if that’s true, well, depending on its quality, a picture can really sell something or turn people off.

    Keep plenty of white space within your site. Don’t over-clutter with images or banner ads. Don’t have too much tiny text. If someone needs to put on readers to read your content, you’re doing it wrong. And finally, pick one or two easy-to-read fonts you can use throughout your site.

    Just remember, keep it simple, keep it organized, and if at the end it feels like a site you would feel comfortable browsing, you’ve succeeded. Stay with us for a few more final tips next week.
    #Blog #BusinessTips #ENnews #PSPinc #SmallBusiness #Technology #WebHosting #WebTools #Websites

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    Your Website: Smart Functionality

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    Your Website: Smart Functional...
    Whether you’re starting to design a website from scratch or considering improvements to what you have, think about websites you like to visit. What kind of website looks professional to you? What kind of website makes you feel comfortable and secure?

    The first thing to consider is your domain. Is your URL address easy to remember? Is it easy to spell? Avoid a domain name with too many words and try to avoid hyphens altogether. A good rule of thumb to remember: if you tell someone to visit your domain and they can’t write it down, is it simple enough for them to recall from memory?

    Keep your navigation menu as simple as possible. It looks cleaner, organized and professional. Remember to have contact information easily visible, but links to your blog, store hours or testimonials can be placed at the footer of your site.

    Today, many people are searching and shopping on their devices, so it’s more critical than ever to have a mobile-responsive website design. This is where your website adapts to the screen size on which it’s viewed. Make sure all your links and forms are working in all versions of your site.

    Finally, we recommend having an “About” section that tells a brief history and shares your company values or mission statement, so your customers can gain more trust in you by having a better understanding of who you are.
    #Blog #BusinessTips #ENnews #PSPinc #SmallBusiness #Technology #WebHosting #WebTools #Websites

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    Web Mial Upgrade and Maintenance Announcement

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    Dear customers

    Thank you very much for using PSPinc service.
    We are always looking at improving our services to you.
    As such, we will be conducting web mail server maintenance as per the below schedule.

    * USA Pacific Daylight Time
    -October 11 (Fri) 20:00-20:30

    *Japan time
    -October 12 (Sat) 12:00-12:30

    * Details: Server redundant environment verification
    * Purpose: Strengthen the support in case of server failure

    You will not be able to access webmail sometimes during the maintenance, but you will not lose your emails.
    If you have any question, please contact us at 1-800-232-3989 or email us at support@pspinc.com.



    お客様各位

    平素よりPSPincのサービスをご利用いただき誠にありがとうございます。
    当社では、お客様にご利用いただくサービスの環境改善を優先事項の一つとし、
    これからも皆様に快適にご利用いただけるサービスの提供ができるよう努めてまいります。
    つきましては、下記の日程でウェブメールサーバのメンテナンスを実施致します。
    お客様にはご迷惑をおかけいたしますが、何卒ご了承くださいますようお願い申しあげます。

    * アメリカ西海岸時間夏時間
      - 10月11日 (金) 20:00−20:30
    * 日本時間
      - 10月12日 (土)12:00-12:30
    * 実施内容:サーバ冗長環境整備
    * 目的:サーバ障害発生時の体制強化

    この間、ウェブメールにアクセスできなくなる時間帯がありますが、メールが紛失することはございません。
    ご不明な点がございましたら、425-957-0808、もしくは、support@pspinc.com まで日本語でお問い合わせ下さい。
    #DomaiWebEmailHosting #Dreamersi #PacificSoftwarePublishing #blog #businesstips #ennews #pspinc #smallbusiness #technology #webhosting #webtools

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    DIY a Professional Website

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    DIY a Professional Website
    In 2019 a professional website is easy to come by at just about any budget. Even if you don’t sell online and have no need for an e-commerce site, your brick and mortar store should still have an online presence – otherwise you may be selling yourself short. You may be missing out on exposure from potential customers who are searching online for a business like yours.

    A website doesn’t have to be elaborate with many pages or functionalities. It can be a few simple pages with great imagery, information about your business, and contact information for how and where you can be reached.

    Let’s say you own a small yoga studio. A website would serve as a place where people can learn about the different types of classes you offer with details about your schedule, rates, location, contact info, liability info, photos of your studio, info on what to wear or bring, and more. For people who find your website online, you’ve just answered a lot of questions for them before they ever stepped foot inside your building. Your website is your best opportunity for a great first impression.

    At PSP, we have a smart program called Dreamersi, offering web and email hosting for just $250 a year. This plan includes:

    - Free domain with hosting plan
    - 1 Website
    - 10 GB Web Space
    - Free WebdeXpress Website Builder
    - Easy WordPress Install
    - Website Reporting
    - SSL Certificate (add-on)
    - Secure Hosting Environment
    - 24/7 Monitoring
    - 10 GB Email Space
    - Unlimited Email Accounts
    - Online Webmail
    - Website & Email Backup
    - Privacy Protection (add-on)

    We’ve made it easy to get your website up and running. You can choose to build it yourself, or if you prefer help, let’s talk about customization options. We’re here to get your business noticed online. Follow along this month as we continue to give tips on designing a smart website for your small business.
    #Blog #BusinessTips #ENnews #PSPinc #SmallBusiness #Technology #WebHosting #WebTools #Website

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    Best Domain + Web + Email Hosting

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    Your online presence starts h... Your online presence starts here!
    http://www.dreamersi.com
    What sets Dreamersi apart from other hosting companies is our superior customer service. We offer 24/7 support to our clients, and you'll speak to a real person, not some automated machine.


    Get your 20% Off Coupon here!


    #blog #businesstips #dreamersi #ennews #pacificsoftwarepublishing #pspinc #smallbusiness #technology #webhosting #webtools

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    Celebrate Diversity in the Workplace

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    image source: pixabay.com image source: pixabay.com
    Recently, PSP was named one of Washington State’s Largest Minority-Owned Companies by the Puget Sound Business Journal. Diversity in the workplace is something we value as a company, and something we also like to celebrate.

    Here are some simple ways your office can celebrate diversity too:

    A Bulletin Board. Set up a bulletin board in the break room or a main hallway and highlight employees with pictures and a short bio. You might also hang a world map and invite employees to pin their birthplace. Brag about the number of languages spoken in your office by advertising the count on the board.

    Holidays. Acknowledge multicultural religious or holiday celebrations in your office by keeping them on your calendar and asking how employees (who take part) plan to celebrate. Be mindful and respectful of those days when scheduling meetings and allow employees flexibility if needed.

    Staff Lunches. Host occasional lunches for your staff featuring foods from different cultures. Consider hosting a staff potluck and ask employees if they wish to bring a common or favorite dish from their country of origin. While indulging in a delicious lunch, you could also ask employees (make it optional, with advance warning) if they wish to share an aspect of their culture others may not know about.

    Consulting. Consider hiring someone who is an expert in diversity training to help improve mutually-respectful communication throughout your office.

    Survey. Send out an anonymous survey to your staff asking for their ideas too! You may be surprised at the response you get back, and bring in some new ideas. But most importantly, your employees might appreciate that you’re thinking of ways to celebrate diversity and appreciate their unique cultural differences.
    #Blog #BusinessTips #CelebrateDiversity #Diversity #ENnews #Inclusion #MinorityOwnedBusiness #PSPinc #SmallBusiness #Technology

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    FREE CRM

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    FREE CRM
    Try our easy to use CRM software at no charge.
    This is not a trial version. It is full functional system.

    https://pilot.pspinc.com/

    #PilotCRM #PacificSoftwarePublishingInc #PSPinc #FreeSoftware #SoftwareAsAService #SaaSCRM
    #PilotCRM #blog #businesstips #dreamersi #ennews #pacificsoftwarepublishing #pspinc #smallbusiness #technology #webhosting #webtools

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