Ken Uchikura Newsletter Vol. 6

01/10/2019
CRM / Customer Relationship Management
Dear Reader,

When you hear a word CRM, you immediately think it is very expensive and is for large corporations only. But everyone, including yourself, manages your customer information in some ways including email archive and in your head. When I travel to Japan, I usually stay at the same hotel in Tokyo. The doorman at the hotel remember me and when I arrive from the airport he looked at me said “Welcome back Mr. Uchikura. How long are you going to stay with us?”. This was very nice and I really went out of my way to stay at this hotel. This is a CRM at work.

Everyone wants to be treated specially. So, when you are treated differently from others, you feel good. When customers contact you by email or telephone, it helps to know who the customer is, doesn’t it? That is unless you already know who the customer is.

So for me, CRM is not something that is special. It should not be for large companies only. Regardless of the size of the company, if you can know who the customer is, it will help your company provide better service. If you want to try CRM, we've built a very simple CRM that you can use for free. If you are interested in trying it out, please let me know, I will set it up for you.

So the next time, when someone contacts you, you and your staff know who the person is. That will make a huge difference in the impression of the people who contact you. You don’t have to use our CRM but if you do not have CRM for your company, there is no cost for this one. I cannot sell it cheaper than that.

If you have a question about computers and IT … please let me know. If you have a good experience, please share it with me. I would like to learn from you. If you had a bad experience, let me know. I would like to learn that too. I am writing this newsletter to let you know what I know, but at the same time, I really like to know what you know. By you hearing from me, if you come up with a business idea, please share it with me. That is the purpose of my newsletter.

If you do not want to receive this email, please use the unsubscribe link. Your email will be deleted from my contact list immediately. If you want to add someone to this database, please list http://www.uchikura.co to add the email address. Please contact me with your thoughts and suggestions. Thank you.

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