By Kosuke KujiThe 43rd edition of Japan Week (http://www.iffjapan.or.jp/) organized by the International Friendship Foundation, a non-profit based in Tokyo, was held in Torino, Italy. The welcome reception was held lavishly at the Foyer of Teatro Regio, attended by Japanese and Torino affiliates, to...

最近は当たり前になった酒とのフードペアリングだが、少し思考を変えておこなってはいかがであろうか？通常行われているのが、ワインはワイン同士、日本酒は日本酒同士、焼酎は焼酎同士の並列な比較である。これは、確かにその微妙な味の比較をするのには良いが、消費者にとって違う「こんなこと予想もしてなかった！」と喚...

By Aya OtaIts unique exterior; walls without windows, which make it impossible to peek in, and the thick and heavy door, both of which remind you of a...

By Kosuke KujiThe most important objective of this business trip to Los Angeles was the “30th Japanese Food & Restaurant Expo,” sponsored by Mutual Trading, held at the Pasadena Convention Hall. This business-to-business event, held for the thirtieth time this year, drew 133 food and sake producers,...

By Yuji MatsumotoWhile restaurants serve a lot of wine and champagne during the holidays, it’s unfortunately still uncommon to see sake served during the holidays. However, when considering the compatibility with the food served, sake is truly the winner in my opinion. Enjoyed in a wide range of emp...

By Aya OtaIn a street corner of the West Village where old buildings provide a classy ambience, you will find a richly thick wooden door. Once you ste...

By Yuji MatsumotoJapanese sake is still a largely unfamiliar beverage to American consumers. Ninety percent of sake is consumed in restaurants, indicating the unfortunate reality that sake is still far from being casually enjoyed in private homes and parties. One of the reasons is because the true f...

By Kosuke KujiI’m a firm believer that brewing delicious sake worldwide will lead to more consumers enjoying Japanese sake. To accomplish this, we must introduce the latest Japanese sake brewing technology, emphasize the meaning and importance of foreign brewers brewing authentic Japanese sake in Ja...

By Kosuke KujiI felt for a long time that for Japanese sake to become fully established worldwide, sake must be further refined at the product level by both sake breweries overseas and at the brewery level as well. When I voiced my thought to President Iida of the Rice Polishing Machine Manufacturer...

Have you ever had Dassai?It is a brand of Japanese Sake.It iOS one of the sake brands that is easier to find here in the US than in Japan.If you have tried this sake before, you should really tray it.https://www.asahishuzo.ne.jp/english/about/