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PSPINC will help your business thrive by providing for all of your technology needs. We offer a wide array of products, including Web & Email Hosting, Website Design, Custom Development, Email Marketing, a number of additional business tools, technical support, and so much more. Visit pspinc.com to learn more.

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What’s New Newsletter Vol. 228 “All-In-One eCommerce Solutions”

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What’s New News...
Take the hassle out of getting your online store up and running with PSPINC’s new eCommerce setup packages, which start at just $350. They’re affordable, easy to use, and include everything you’ll need to get your store online, including:
 
  • Website design and development
  • Shopping cart and checkout system
  • Payment processing integration
  • Secure web hosting
  • SEO optimization
 
With years of experience, PSPINC has a proven track record of success in helping businesses of all sizes launch and grow their online store. With our eCommerce solutions, you can focus on what you do best: running your business. We’ll take care of the rest. Get started today.
 

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #business #businesstips #businesstools #digitalmarketing #ecommerce #marketing #marketingdigital #marketingtips #pspinc #pspincwhatsnewnewsletter #smallbusiness #tech #technology #web #webdesign #webdevelopment #webhosting #website #websites

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What is Search Engine Optimization (SEO)?

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What is Search Engine Optimiza...
Search engine optimization (SEO) is the process of improving your website to increase visibility in search engines, especially when people search for the products you sell, the services you provide, and/or the content you provide expertise on. As a website owner, especially those who double their website as their digital storefront, SEO is vital in driving organic traffic toward your website. Especially since organic search accounts for 53% of all website traffic, according to BrightEdge.
 

Types of SEO

focused black male using laptop in street cafe
 
Technical SEO: Refers to optimizing the technical aspects of a website, which includes making sure search engines can crawl and index your website.
 
On-Site SEO: Refers to optimizing website content for users and search engines, which ensures the content is relevant to users’ search queries and minimizes the chance of users bouncing off your page.
 
Off-Site SEO: Refers to activities that won’t directly impact your search engine ranking in the technical sense, but still indirectly contribute to your site’s SEO success.
 

How SEO Works

internet concept
 
Many different factors go into how SEO works, but what it really goes down to is using what we know about how search engines work to your advantage. Generally, we see traditional search engines like Google’s technical processes in four stages:
 
  1. Crawling: Search engines crawl web pages by using sitemaps and following links.
  2. Rendering: Search engines look at a web page’s HTML, JavaScript, and CSS information to render how the page will look.
  3. Indexing: Search engines analyze web page data like the content and metadata and index them by adding that information to a database.
  4. Ranking: Search engines rank web pages using their complex algorithms to determine whether a page is relevant to a searcher’s query.
 
Every website needs good SEO to succeed, which comes from a combination of good web design and quality website content. That’s exactly why we created our new website content creation packages, designed specifically to help small businesses develop strategically optimized content to grow their business. Paired with one of our custom web design packages, it’s never been easier to optimize your website for search engines.
 
Additional Resources
 

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
 
 
 
 
 
 
#advertising #blog #branding #business #businesstips #businesstools #digitalmarketing #google #marketing #marketingdigital #marketingtips #pspinc #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #website

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Celebrating PSPINC’s 37th Anniversary!

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Celebrating PSP...
Exactly 37 years ago today in 1987, our founder and CEO, Kenichi Uchikura, started Pacific Software Publishing Inc. (PSPINC) by popularizing the PC in Japan using already-established U.S. software technology and growing the Japanese market. All from the comfort of his apartment. Since then, PSPINC has grown into what it is today, focusing on proprietary business applications and digital services, and we could not be prouder of the work we’ve achieved thus far! Just in the past year alone, we’ve made it even easier for small businesses by creating and developing:
 
 
We’re committed to helping small businesses grow online, no matter where you are in your business journey.
 
Thank you to our customers and employees today and over the years for helping us get to where we are today. Happy 37th anniversary and here’s to many more!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#b2b #blog #business #businesstips #businesstools #customerservice #digitalmarketing #ecommerce #marketing #marketingdigital #pspinc #sales #smallbusiness #tech #technology #web #webdesign #webdevelopment #webhosting #website #websites #webtools

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What’s New Newsletter Vol. 227 “New Website Content Creation Packages!”

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What’s New News...
With years of experience creating websites for our customers, we know how essential a website is to any business. But websites need more than just a great design to convert visitors into customers; they need high-quality content. Now, it’s that much easier with our new website content creation packages!
 
Website content creation is the process of planning, creating, and publishing content for your website. Our content experts are trained to develop strategically optimized content to help grow your business. With one of our website content creation packages, improve your website’s search engine ranking and attract more customers to your site. Get started by signing up today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

 
PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #business #businesstips #businesstools #contentcreation #contentmarketing #digitalmarketing #marketing #marketingdigital #marketingtips #pspinc #seo #smallbusiness #tech #technology #web #webdesign #website #websitecontent #websites

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What's New Newsletter Vol. 226 "Market Your Business with Up to $300 Free Google Ad Credit"

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What's New Newsletter Vol. 2...
Marketing with Google Ads is one of the best ways to increase exposure for your small business, so for a limited time, get up to $300 in free Google Ad credits by signing up for one of our marketing packages! So, why choose PSPINC for your marketing needs? We tailor our solutions toward our clients’ goals and design our packages to deliver results.
 
Our marketing team has the knowledge and expertise to help your business grow online. Whether you’re a small business looking to expand your reach or an established brand aiming to reinforce your brand, we have you covered! With up to $300 of Google Ad credit, boost your brand awareness and drive traffic towards your website. Get started today by heading over to our marketing page.
 

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

 
PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
 
#blog #branding #business #businesstips #businesstools #digitalmarketing #google #googleads #marketing #marketingtips #pspinc #sale #smallbusiness #tech #technology #web #website #websites #webtools

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New eCommerce Setup Packages!

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New eCommerce Setup Packag...
We’re happy to announce our brand-new eCommerce setup packages designed specifically to fit businesses of all sizes. Whether you’re a large-scale manufacturer or a small business, we have the perfect solution to help get your products online and boost your sales.
 
With decades of experience, we believe your website is one of the most crucial parts of growing your business online. That’s why we’re offering comprehensive setup support for popular eCommerce platforms, including ShopSite, Shopify, Wix, and WooCommerce. Streamline your customers’ shopping experiences and simplify how customers browse and purchase your products by signing up for one of our new eCommerce setup packages. Get started today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

 
PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#advertising #blog #business #businesstips #businesstools #digitalmarketing #marketing #marketingdigital #pspinc #sales #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdevelopment #website #websitebuilder #websites #webtools

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What’s New Newsletter Vol. 224 “Stand Out with Custom Web Development”

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What’s New News...
A website is one of the most important parts of any business, but while many web builders and templates exist, they often fall short of addressing unique business needs. That’s where custom web development shines. At PSPINC, we specialize in building websites tailored to specific requirements to ensure your business stands out in a crowded and competitive marketplace. Custom web development will result in specially designed features and provide the flexibility needed to scale and adapt as your business grows while giving you a competitive advantage over others in your industry.
 
When it comes to our custom development service, we here at PSPINC follow a comprehensive process that starts with a consultation to determine your business challenges. Then, we create a detailed roadmap based on our brainstorming session that outlines the project’s scope and complexity before our expert team builds, tests, and delivers your fully customized website or application. Contact us today to take your first step towards a powerful online presence. Learn more by visiting our web development page.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#b2b #blog #branding #business #businesstips #digitalmarketing #ecommerce #marketing #marketingdigital #marketingtips #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #website #websitebuilder #websites

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What is a CRM?

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What is a CRM?
CRM, or Customer Relationship Management, typically refers to a business’s practices, strategies, and technologies to manage and analyze customer data. Generally, when people talk about a CRM, they’re generally referring to a CRM system or software. With effective CRM software, you can track your business’s growth while streamlining customer management with a data-driven approach.
 

Benefits of CRM Software

women sitting at the meeting table with laptop and tablet
 
So, why should you use a CRM for your business? For its many benefits, which include:
 
Improved customer service
 
With CRM software, your business can easily track a customer’s every interaction, from social media likes to phone calls, which gives you more insight into a customer’s overall journey with your company from beginning to end. In fact, we use our own free CRM software, PSP Pilot, to do just that. Being equipped with this knowledge will therefore lead to understanding your customers better, improving your overall interactions, and building stronger relationships.
 
Data-driven decisions
 
The abundance of customer data a CRM provides isn’t just beneficial in running your business efficiently, but it can also influence future decisions that are driven by data. A CRM may reveal overarching trends amongst multiple customers, which can persuade upper management to work towards fixing any problems or fulfill a need that’s currently lacking.
 
people shaking hands on a business meeting
 
Enhanced collaboration
 
CRM software doesn’t just help salespeople manage customers, it’s also instrumental in enhancing communication between coworkers, especially those in different departments. With CRM software, everyone can access the same data which then fosters a much more collaborative workplace.
 
Sales and Conversions Boosts
 
CRM software creates a clear picture of the sales pipeline, simplifying the overall process of tracking leads and sales transactions and empowering your sales team with the data they need to prioritize qualified leads and close deals faster. With an AI-powered CRM system, automating tasks could also be a possibility.
 
Today, having a CRM for your business is crucial, regardless of how big or small your company is. With how competitive the business sector is today, employing an effective CRM for your business will only make it easier to streamline overall operations and grow your business. If you're looking for CRM software for your business, consider our free CRM solution, PSP Pilot, to better manage your business.
 

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

 
PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #business #businesstips #businesstools #crm #customerrelationshipmanagement #digitalmarketing #marketing #marketingdigital #marketingtips #sales #seo #smallbusiness #software #tech #technology #web #webdesign #webdevelopment #website #webtools

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What’s New Newsletter Vol. 223 “Elevate Your Website With Custom Design”

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What’s New News...
Usually, one of the first interactions a potential customer has with your business is your website. So, your website must be well-designed to capture users’ attention, build credibility, and drive conversions. At PSPINC, we specialize in creating visually stunning, user-friendly, high-performing websites tailored to your business’s unique needs.
 
To better understand your brand, goals, and target audience, our expert design team will work closely with you to create custom designs that reflect your brand and resonate with your audience rather than employing a one-size-fits-all solution. With years of experience helping countless businesses achieve their online goals, visit our web design page and sign up for one of our affordable web design plans for your business to elevate your online presence today.
 

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

 
PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #branding #business #businesstips #digitalmarketing #ecommerce #marketing #marketingdigital #marketingtips #officetips #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #webhosting #website #websitebuilder #websites

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What’s New Newsletter Vol. 222 “Advertise with Up to $300 Free Google Ad Credit”

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What’s New News...
Social media, blogs, and email are all great marketing mediums. But advertising with Google Ads will take your business to the next level. Marketing your business on Google Ads will help expand your overall reach, boost brand awareness, and drive traffic and sales for your business. For a limited time, get up to $300 of free ad credit with our marketing plans.
 
Our expert team helps businesses just like you every day to customize strategies for what you need for your business rather than employing a one-size-fits-all solution. Just get started by heading over to our Digital Marketing page and signing up for one of our three marketing plans. All of which come with either $100, $200, or $300 of free ad credit to kickstart your campaign.
 

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

 
PSPINC Creates Tools For Your Business
Biznomos Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
 
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#advertising #blog #branding #business #businesstips #businesstools #digitalmarketing #ecommerce #facebook #instagram #marketing #marketingdigital #marketingtips #pspinc #sales #seo #smallbusiness #socialmedia #tech #technology #twitter #web #website

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