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Pacific Software Publishing, Inc. (AKA PSPINC)
1404 140th PL NE, Bellevue, WA 98007, USA
425-957-0808 or 800-232-3989
pspinc.com
Keep It Simple and Stupid
K.I.S.S.
Tablets design for elder people.
Countries like Japan has so many elderly people, there is a market for products like this. My mother is just switch to a smartphone that is designed for elders. She is still having difficulties using it.
![Do you push this door or pull?]()
Do you push this door or pull?
![Do you push this door or pull?]()
Do you push this door or pull?
Push or Pull ... I came across the door today that is completely opposite of what the door should behave.
![Now Small Business can Afford...]()
Now Small Business can Afford CRM.
PSP Pilot
Customer Relationship Management is a must for any size company with customers. But implementation and training costs prohibit small companies from using this wonderful tool. PSPinc has released a cloud-based CRM software that is absolutely free. This is not a trial version, but the full product. No, you do not have to watch advertisements either. This is the exact CRM we use at our company.
Register for free at pilot.pspinc.com
If you have any questions, please email us at info@pspinc.com
![My Newsletter / Digital Age M...]()
In order for the sale to take place online, you need to bring people to your website. In order to bring people to your website, you need to let people know what you are and what you do.
Here are some of the tools you can use:
Advertisement: It is the easiest way to push your name out.
Newsletters: One of the better ways but can be considered SPAM.
Social Media: It takes time to create an audience.
SEO: There is no guarantee of any return.
Press Releases: It is like an advertisement but only better.
Marketing consultants tell you, if you prep your website for SEO and strategize Social Media, you will increase your exposure thus bring in more sales. Unfortunately, making your website SEO friendly will not increase the visitors to your website. Having informative materials on your social media will not increase the visitors to your website either, at least not quickly. Lastly, having more visitors to your website will not increase your sales.
You need to make sure your site is designed and built for people to visit then you need to create reasons for them to comeback. Look at your website and think why should people visit your website and come back for more? The first visit to your website is best accomplished by advertisement ...not SEO.
At PSPinc, we have spent hundreds of thousands of dollars in the past for SEO and branding but we received nothing in return. So we started to think what we were doing wrong. Is there anything we can do to control our spending in accordance with our revenue?
We have not found the formula yet but we are now running marketing ourselves and 100% of cash is used in advertisement. We are learning where and how to advertise. How much to spend. Where to place. We will keep you posted on what and how we are doing.
We have staff 24/7 to watch and take care of any problem associated with our services.
This is a simple design for our new company van ... Ford Transit Connect.
Great little van.
New logo will be printed and applied by https://www.buygreensigns.com
![My Newsletter]()
Heinrich’s Law
There are few theories that I believe and try to follow. One of them is called Heinrich’s Law. It is also known as Accident Pyramid. According to the WiKi, Herbert William Heinrich was an American industrial safety pioneer from the 1930s. Instead of boring you by quoting what the law is, I will explain how I understand it.
The law says, for every major accident, there are 30 times more minor accidents. For every minor accident, there are 10 times more non-injury accidents (or happenings). What that means to me is to prevent major accidents, look for minor accidents and happenings. If you can eliminate those small accidents, we should be able to prevent major accidents.
Let’s apply that to our day to day business. If one customer complains about something, and if we do nothing after 10 complaints, we will face minor problems. If we face 30 minor problems, there will be a major problem. So, listen to your small complaints and fix them while they are small.
We are running a datacenter and there are many problems. We try to take every small problem seriously so that will will be able to avoid big problems. Every big problem we have, we look back and see all the signs. We just have to keep our eyes and ears on them.
![Welcome back, Mayumi! Nano...]()
Welcome back, Mayumi!
Nano was really happy to see you.
Mayumi Nakamura, PSPinc's Director of Business Development, had very fruitful business trip to Jaoan and came back today. She brought some goodies from Japan.
What do you think of this new avatar?
I love it.
![Incident Reporting System bein...]()
Incident Reporting System being demo to Network/Server Team.
We have developed an incident reporting system to unify all reporting when there is a problem. This service is developed internally t be used as internal system.
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Keep It Simple and Stupid
ウチクラ ケンイチ 
中村祐美子 
あさこ 
ロッキーおしょう 
Tetsuro Watanabe 
SanDiegoTown & LosAngelesTown 
さわ 
Junya Suzuki 
水琴晶子（みことあきこ） 
PSPCF 
Lupin