The Honda N-Box: Japan’s Best-Seller, But at What Cost?

The N-Box by Honda is currently the most popular car in Japan. Many people love it, calling it cute, practical, and economical. From the outside, it seems like the perfect choice for city driving.

But I see it differently.
The N-Box is not as safe as a full-size car. In collisions, especially at higher speeds, the fatality rate is higher compared to larger vehicles. Its lightweight design and compact structure make it efficient, but they also compromise safety.

So why is this “matchbox” so successful in Japan?
It’s not just about convenience or fuel economy—it’s about taxation. The Japanese government heavily taxes larger vehicles, making them expensive to own. Over time, this has eroded the public’s appetite for real, full-sized cars.

To me, this is a tragedy.
Japan, once a powerhouse of automotive innovation and performance, now sees its streets dominated by tax-friendly microcars. Practical? Yes. Affordable? Certainly. But the price we pay is safety—and the fading love for the kind of cars that once defined Japanese engineering.

https://en.bloguru.com/ken/536566/the-honda-nbox-japans-bestseller-but-at

Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura＠pspinc.com
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