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PSPINC will help your business thrive by providing for all of your technology needs. We offer a wide array of products, including Web & Email Hosting, Website Design, Custom Development, Email Marketing, a number of additional business tools, technical support, and so much more. Visit pspinc.com to learn more.

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How to choose the right type of website for your business

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How to choose the right type o...
So you have decided you need a website, what next? Perhaps you search online for Web Developers, or you talk to your best friend’s cousin who has built websites before. The next thing you know, you are being bombarded with requests.

Things like:
  • How many pages do you need?
  • Do you have content and images ready?
  • Can you provide some samples of websites you like?

I know this can seem overwhelming, but these are all important questions that will need to be answered to build a successful website. In many cases, we work with customers to answer these questions as part of our initial finding session.

However, there is another question that is equally important to the project but not as straightforward. That question is - what type of website do you want? Your initial reaction might be, “Is this a trick question? I want a website on the Internet.”

No, it’s not a trick question. When it comes to websites, they come in many shapes and sizes. The type of website you choose will have an impact both on how you manage it in the future, and most importantly - the budget.

There is no right or wrong answer, as ultimately it depends on your needs. Let's take a look at 2 common types of websites and the pros and cons of each.

Custom websites banner

Custom-built Website

What this means is a website that is coded by a Web Developer. This is generally done through the use of HTML, CSS, and maybe other coding languages the Developer is comfortable with.

  • Pros: Generally quicker to build, and thus more cost-effective for initial development. Often less bloated under the hood so it is capable to be much more optimized than a content management system for search engines.
  • Cons: Unless you know how to code yourself, you will need to hire a developer to make every little update. If you frequently change your site this can prove to be costly, and challenging if your updates are time-sensitive.


WordPress website banner

Content Management System (CMS) Website

You have likely heard the term CMS before, but you may not know what that means. In a nutshell, it is a website that has an admin section so it can be updated through a web browser.

  • Pros: Provides tools for the website owner to make updates immediately themselves, lowering the cost associated with future changes. Many have plugins that are easy to install and use to add more to your website.
  • Cons: Initial development is longer and more costly. There is also the risk of the website owner breaking their website when making updates. You will be responsible for making necessary security updates as time goes on (very prevalent with WordPress). Sometimes running these updates can cause issues with various areas of your website.

In conclusion banner

Depending on your initial needs and how frequent you will be updating your website, you will be able to make a decision that is best for the budget both in the short-term and the long term.

If you have additional questions please let us know. We have Designers and Developers capable of building custom websites. In addition, we have experience building many websites using CMS tools. This includes products such as our in-house secure web builder tool WebdeXpress, as well as WordPress.

You can call us toll-free at 1-800-232-3989, email us at contact@pspinc.com, or fill out our online form to get a hold of us.



Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#CustomWeb #PSPINC #WebBuilder #WebDesign #WebdeXpress #Website #WordPress

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We are the Best Web Design & Development company in Bellevue, WA

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We are the Best Web Design ...
We are happy to announce that we have won the Best of Bellevue 2021 in the category of Web Design & Development as reported by the Bellevue Reporter.

A special thank you to everyone who took the time to vote for us!

If you, or somebody you know, needs a website designed or developed - send them to the top company in Bellevue, WA for web development - PSPINC!

Learn about our design and development services


Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#designer #designsolutions #pspinc #userexperience #ux #webdesign #webdevelopment #website

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PSPINC What's New Newsletter Vol.67 "Do you need a website"

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PSPINC What's New Newslette...
Vol. 67


It is said that it is normal to have your domain and run your email and website there, but is it really necessary? The reality is that even if you set up and run a website, you may only get a few visitors each day and possibly no business from it. PSPINC has been developing and hosting websites since 1996, and recently we have been asking this question.


For example, Amazon, which you have likely used, is a website. As is your banking services, the place where you book tickets, where you reserve hotel rooms for trips, and where you look for restaurants. Needless to say, those companies would not be able to exist without a website. Therefore, a website is necessary.


However, let's consider other informational pages. A typical company website contains company information, business description, product introduction, job openings, achievements, and so on. So the power or function to attract people does not exist on the homepage itself. However, this does not mean that the pages for this information are unnecessary. Depending on your needs, there may not be a requirement to spend a lot of money on a website that contains these things. Even if you do, the content is likely to remain the same for a long time, so the information is sometimes enough.


People who come to your website will find your company on search engines as well as other sites and come to get the information they need. Therefore, if you are going to spend money on your website, you may want to find out how people find your website and spend money to make it stand out through these channels. This may be through the Internet, other advertising opportunities, or it may be through social networking sites or blogs. The larger the scope of your advertising and PR activities, the more effective they will be. Therefore, it is unreasonable to think that you can do everything on your website alone.


If you have any questions about public relations activities on your website, please contact us at any time.


Pacific Software Publishing, Inc.
info@pspinc.com
https://pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808



Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#PR #PSPINC #SocialMarketing #advertising #blogs #website

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3 Ways WebdeStats 2 is Beneficial For Your Website

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3 Ways WebdeStats 2 is Benefi...
When it comes to your website, you can never have too much information. With all of our Dreamersi web hosting plans, our customers get free and easy access to WebdeStats 2. This is our web stats application designed to provide useful information about the performance of their website.

Below are just 3 reasons that you should be using WebdeStats 2 and Dreamersi for your website.

#1 - No Setup Required

Unlike other web stats software, when you host your website with Dreamersi, WebdeStats 2 is running from day one as it is built into our hosting platform. There is no need to hire a web developer to integrate a tracking code, saving you time and money. And who doesn't like to save time and money?!
Dreamersi WebdeStats 2 Hourly Stats

#2 - Better Track Unique Visitors

While many web stats programs track unique visitors based on cookies, WebdeStats 2 tracks unique visitors by IP address. Both methods have their pros and cons, but it is much easier to clear cookies than to change one's IP address. This makes WebdeStats 2 more effective at identifying unique visitors to your website.
Dreamersi WebdeStats 2 Stats Summary

#3 - Easy-to-understand Numbers at a Glance

While you can never have too much information, it is only helpful if you understand what is being said and where to find it. With WebdeStats 2 you can opt-in to receive a weekly email that provides you with a simple summary for those who just want quick information. No digging through overly complex admin panels, saving you more of that valuable commodity - time.

If you are ready to get started with a new website or want to migrate an existing site to Dreamersi - we are there to help. Pick a Dreamersi plan perfect for you and get started today!


Vote For PSP in 2021 Best of Bellevue

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#Dreamersi #PSPINC #WebHosting #WebStats #WebdeStats2 #Website

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PSPINC What's New Newsletter Vol.60 "Why and when to hire a professional to build your website"

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PSPINC What's New Newslette...
Vol. 60


There are many companies and people in the world who can make a website for you. Many services allow you to create your website. We also offer a service called WebdeXpress ®, which makes it easy for you to create a website yourself.

We believe that our job is to make it possible for users to create websites. That's why we provide you with the tools needed to create and host your website. However, there are some websites where we have to do it for you.

One such example is if you have an online shopping site and you want to create a shopping cart or calculate shipping costs or sales tax. You need to hire a professional to create the site and the program. Also, if you want to create a reservation system or register users to a database, you will need to develop a program. If you are not just sending out information, you will need professional help.

In some cases, you need a professional to develop the programming. In other cases, you need a professional to create a website for marketing purposes. Including things such as increasing a website’s rank or being found within search engines by using specific keywords. Whether you need a professional to create your website or not, it is important to clarify what you want to do with the website and choose the right professional for the job.

Please feel free to contact us at any time to discuss your website needs.


Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808




Vote For PSP in 2021 Best of Bellevue

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.



#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru
#newsletter #pspinc #webdexpress #website

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How to structure and organize your website navigation

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How to structure and organize...
When it comes to designing and building a website there are many important things you need to consider when it comes creating something useful for your visitors. Above all else, “content is king” is a phrase that continues to ring true no matter what. If you aren’t providing useful content, what purpose do your customers have to come to your website?

With that being said, providing the best content is not helpful if you don’t organize it in such a way that your visitors can actually find it! Therefore, it’s really important that you invest time and thought into mapping out what pages you want to create, and how you want users to access them in your website navigation.

Frustrated woman

Common mistakes people make

Too Many Pages

The more pages you have, the more clicks you expect of your users to navigate through your content. It also presents challenges with how you organize your pages.

Too Few Pages

I know, kind of a contradiction of the last point, right? If you have too few pages, you end up cramming more content on fewer pages. Doing this forces a user to sift through to find the information important to them. At this point, you are encouraging them to seek their information elsewhere.

Bloated Top-level Navigation

When we say top-level navigation, we are referring to the navigation links a user can see at first glance when they visit your website. The more links you have in this space the harder it is for users to find what they are looking for. It also presents challenges when users on smaller screen sizes (such as tablets) stop by.

Multi-level Dropdown Navigation

A dropdown navigation is a box that appears when you hover over your top-level navigation item. It shows sub-pages that are nested under a specific category. While one level of sub-navigation is not only acceptable but very standard, adding another level of sub-navigation items should be avoided for usability reasons.

Thumbs up

Tips for designing your navigation

    • While there is no minimum or maximum for top level navigation items, if you have more than 7 top level nav items, especially with a horizontal navigation, it is starting to get a bit busy.

    • Avoid extremely lengthy page/navigation names

  • Your site should be responsive (read a previous article for just some of the reasons) and when you are on a mobile device, your navigation should collapse into a hidden hamburger menu to make it easy for users to use your website.Hamburger menu as seen on Dreamersi


There is a lot to think about when it comes to structuring your website navigation. If you need a professional opinion on your plan or help to build your website, please let us know. We have the industry experience to help you make the right choices for your website. Call us 1-800-232-3989, email us at contact@pspinc.com, or visit us at PSPinc.com.



Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPinc Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.






#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru
#Business #Navigation #WebDevelopment #Website #WebsiteNavigation

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PSPinc What's New Newsletter Vol.56 "Why SSL and the SEO Effect"

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PSPinc What's New Newsletter...
Vol. 56


SSL is an acronym for Secure Socket Layer, which encrypts communication between a website and the browser. The encryption ensures that passwords, credit card numbers, birthdates, etc. that the user 'enters' cannot be stolen during the communication.

In addition to this, SSL has another major role to play, it authenticates the owner of the site.

For example, our company's domain name is PSPINC.COM. But there is no proof that PSPINC.COM is Pacific Software Publishing, Inc. To issue SSL, the website owner needs to be certified, a legitimate company can be identified by this level of certification.

If a website does not have a certificate or does not have SSL, not only will the page not show up in some browsers but in many cases, it will not show up on search engines like Google. Therefore, we recommend that you authenticate your website with SSL.

If you have any questions about obtaining SSL, please contact us at support@pspinc.com. You do not need to be our customer to contact us.


Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808



Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPinc Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.





 
#SEO #SSL #pspincwhatsnewnewsletter #website

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Impact of Website SEO with Search Engines: Responsive Design

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Impact of Website SEO with Se...

What is responsive design?

Responsive design is a web design approach used to create a site that adjusts smoothly to various screen sizes. Developers do several things such as size elements in relative units (%) and use media queries to apply different layouts and styles based on screen size. Using this approach their websites can automatically adapt to the browser space to ensure content consistency across devices.

Code on computer screen

Why is responsive design important?

The internet is an ever-changing environment. Mobile as a platform has officially overtaken desktop computers as the first choice of device for web browsing.

Remember, Google is and will always be user-centric, as society shifted to a more mobile-focused web browsing journey, they adapted. If you are moving toward a more mobile-optimized website, then you have the approval of Google, and your web search ranking will reflect this.

One of the main reasons that users may not stay on your website for an extended amount of time is because they are having a hard time navigating it. Consequently, the time a user spends on your page is used by Google to determine a site’s or page’s quality and value.

If you have a responsive website, users will have a much easier time navigating through your website and will have a good user experience overall.

Website on mobile devices

Is your website mobile-friendly?

The best way to find out is to open it up on your mobile device. Does everything scale well or does everything look tiny and hard to read? If it is the latter you could use a website refresh not just for search engines, but for your website visitors as well. You should deliver the best experience possible, regardless of the device your visitors are using. So don’t forget about your mobile users!

If you don’t know how best to get started, give us a call! At PSPinc, we have professional Designers and Developers who are knowledgeable about SEO and sophisticated web design! We would love to talk to you about it further! You can reach us by phone at 1-800-232-3989, by email at contact@pspinc.com, or find us online at PSPinc.com.




Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPinc Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.






#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru
#PSPinc #ResponsiveDesign #WebDesign #WebDevelopment #Website

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Impact of Website SEO with Search Engines: Page Speed

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Impact of Website SEO with Se...
Last time we spoke about the impact of keywords on your website SEO. If you didn’t get a chance to read that article, we encourage you to go back and check it out.

Today we are going to discuss the role page speed plays in SEO. Often, people put less value on the page speed of their website compared with the content, keywords, and design. However, if your page loads really slow, it will affect your search ranking.
 

What’s going to happen if my page speed is slow?

Users are looking to get information immediately when they click a link. If the page takes too long to load, they will most likely leave your website. This will increase your “Bounce Rate”, Google may also grade your reputation as bad for lack of usability. Google research in 2018 showed that if your page takes more than 2 seconds to load, the “Bounce Rate” would increase by up to 32%.
 

How can I improve my page speed?



Image file compression

Large file sizes of images make websites load slowly and will cause a negative user experience. Image compression is the process of using compression algorithms to reduce the file size of an image file. There are a number of tools online for compressing images that you can find by searching for ‘online image compressing tools’. Professional programs like Adobe Photoshop are also more than capable of handling advanced image compression.
 

Browser caching

A web browser’s cache is what web browsers use to save data such as images that are needed to view your website. Saving this data allows the browser to load your website faster and more efficiently. When building a website if you define a longer cache for your assets that don’t change frequently, your web browser will store the information longer and further enhance your browser’s loading speed.


Lazy load images

Another solution is to delay loading images using JavaScript. Lazy loading images means you load images on your website asynchronously. After the above-the-fold content is fully loaded, the remaining images will only be loaded when they come into your browser’s viewport. This means that if users don’t scroll all of the ways down, images placed at the bottom of the page won’t be loaded. This lowers the time it takes for your page to initially load

Use fewer images and resource-heavy assets

The more images, videos, and 3rd party scripts/plugins you use, the longer it will take for your page to load. Try to have your website operate as leanly as possible. Using CSS to style text-based buttons instead of relying on images is an example of things you can do to make your site not only more accessible but run faster!

These are just a few tips for making your page load faster. A lot of these are best handled by professional Web Designers & Developers, so don’t be discouraged if these terms seem overly technical. At PSPinc, we have professional Designers and Developers who are knowledgeable of SEO and sophisticated web design! If you need help building a new website or updating an existing one, please let us know. We would love to talk to you about it further!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPinc Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.






#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru
#PSPinc #PageSpeed #SEO #Website

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Website Etiquette your Business Needs to Know

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image source: pixabay.com image source: pixabay.com
Last week we talked about the importance of having a company privacy policy visible to customers on your website. Today let’s discuss more etiquette to consider when it comes to your website:

1) Is your contact information easy for customers to find?

If you don’t have a customer service or info email on your homepage, have an online form for customers to fill out. It’s actually better to not list your email address on your homepage as spammers tend to grab those.

2) Does your website load quickly?

Do not load your website with too many images or videos. It won’t matter how pretty those images are if your website loads slowly, because people will not wait to see it. We are impatient beings and you can expect your bounce rate to skyrocket. Have a good balance of content and visual appeal without overdoing large files that slow down your load time.

3) Is it easy to navigate through the site?

Be kind to your visitors and make sure your navigation is easy to follow. You may know your business well but your visitors don’t, so be thoughtful when organizing your layout and navigation. It may be worth asking for some feedback from new customers to see how easy it was for them to navigate your site. Again, people have little tolerance and patience for getting lost online.

4) Have you tested your site?

The simplest way to make sure your website is user friendly is to test it with a focus group. Sometimes we’re “too close” to the product to understand how others experience it. Consider asking some outsiders (friends, family, business associates) to check your site and provide feedback so you can update accordingly.

If you would like a professional analysis of your website, contact us at PSPinc. We can do a free evaluation and give you some pointers for improvement. Contact us toll free at 1-800-232-3989.
#Blog #BusinessTips #ENnews #PSPinc #SmallBusiness #Technology #WebDevelopment #Website #WebsiteTips

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