By Aya OtaEnjoy a Japanese style comedy show in a Japanese festival-like atmosphere while eating sushi and drinking sake ------ A brand-new type of entertainment is attracting a lot of attention. This very unique business model was born from a collaboration of “Face Off Unlimited Group” which runs c...

By Keiko FukudaSushi Shiono is a restaurant chain, which has 3 locations on the Island of Hawaii, and each of them is unique. Its Kona location, the first establishment, is a sushi dining place loved by the locals. Its Waikoloa location is a take-out only establishment. It is located in the Queen’s ...

By Mayumi Schroeder / Photo: Elli Sekine　 “Avery” is a new rising star among the high-end restaurants in San Francisco, which opened last year on Fill...

By Kosuke KujiNambubijin is the first sake brand in the world to satisfy the Jewish dietary requirement by acquiring “Kosher” certification in 2013. Thanks to this Kosher certification, the sales route for Japanese sake overseas is gradually changing from the conventional channels known for Japanese...

By Aya OtaIn the SOHO District where stylish and unique boutiques and galleries stand, there is a door a few steps down from the street level. Opening the door will lead you to an extraordinary space that looks like the interior of a deluxe cruise ship, and entertains you. This is “Lure Fishbar”, on...

By Keiko Fukuda “Sushi Stop” is a sushi restaurant chain which has 6 restaurants in the Los Angeles suburbs including Hollywood, Sawtelle, Pasadena, Studio City, etc. Its original owner opened the first location in the 2010s as “a restaurant where you can eat sushi casually at a reasonable price set...

“UNIQLO” is a clothing brand representative of Japan.Today, the brand’s store locations are expanding not only across Japan, but also worldwide, including a North American store location in New York. UNIQLO selected sake brewers with a track record of producing notable sake brands from throughout J...

By Elli SekineThe Japanese cuisine boom in San Francisco has been more and more diversified every year, and the number of restaurants which are run by non-Japanese owners is increasing. In the Bay area, Michelin-starred Japanese and non-Japanese restaurant owners share a 50/50 ratio. Highquality and...

スシが米国での日本食を牽引し、その他の日本食文化も広げてきたことは間違いない。現在、米国の大都市では、30年前の「開ければ儲かるスシ屋の時代」は終わり、淘汰の時代を向かえたように感じられる。 スシレストランの出店鈍化や閉店に影響しているのは、高騰する魚介類、高価な初期投資、スシシェフの不足、従業員保険等の諸経費が上がったことや非日本人経営の大型店スシレストランの価格破壊で小規模の店が痛手を受けているためと分析する。しかし、第二の牽引役として注目されているのはラーメンを代表するB級グルメである。2万件以上あるスシレストランと比べると、現在米国では5,000～6,000件あるラーメン屋はまだまだ伸...

By Aya OtaPark Avenue” is a restaurant which has the theme, changes of four seasons. At every change of the season from autumn, winter, spring, to summer, its menu, its interior decorations, and even its staff uniforms get renewed, and the name of the restaurant also changes to “Park Avenue Autumn”,...