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One of the easiest ways to increase visibility online as a small business is through paid ads. As we’ve mentioned before, organic social posts have a limited reach. One of the easiest and most affordable paid advertising options is Facebook ads. Facebook makes it easy for marketers to create and run ads. After logging i...
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Over the last few years, research found that people spend even more time on social media now than in the past, making your business’s potential audien...
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中小企業にとって、マーケティングにお金をかけることを正当化するのは難しいかもしれません。特に、ソーシャルメディアやEメール、自社のウェブサイトを通じてお金を掛けずにプロモーションできているのならなおさらです。しかしながら、多くの中小企業がGoogleの広告を利用するのには理由があります。企業が広告費...
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For a small company, it can be hard to justify spending money on marketing. Especially when there are ways to promote your business for free through s...
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People commonly use the terms machine learning (ML) and artificial intelligence (AI) interchangeably. But they aren’t technically the same. Machine learning (ML) is just a subset of AI that refers to computers learning and adapting to new data without humans assisting them. Over the last ten years, ML has become one of ...
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Today, your business can’t afford to stay offline. Especially with so many small businesses out there. In this regard, it’s hard to believe that about 28% of small businesses don’t even have a website, according to survey data from 2021. And if those businesses don’t have a website, they probably don’t have socia...
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It’s not a controversial statement to say that social media is an important medium to include in your digital marketing plan today. Over the last few years, customers have relied on the internet even more than ever, and that includes upping their social media usage. In fact, users spend an average of two hours and 27 min...
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By definition, the metaverse is a virtual reality space where users can interact with a computer-generated environment and other users. Culturally, it’s becoming a much bigger buzz word. Especially now that every big tech company is announcing that they too are joining the metaverse. But what is the metaverse really? In...
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ついにサンディエゴオフィスが７人に成長しました。 https://sandiegotown.com の広告営業からスタートしたチームは、現在では Web 開発や SEO 対応などの各種のサービスを提供できるチームに育てきました。 ホームページの開発、プロモーションに関するお問い合わせは PSPINC...
