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CRM, or Customer Relationship Management, typically refers to a business’s practices, strategies, and technologies to manage and analyze customer data. Generally, when people talk about a CRM, they’re generally referring to a CRM system or software. With effective CRM software, you can track your business’s grow...
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CRMとは、カスタマー・リレーションシップ・マネジメント(Customer Relationship Management)の略で、企業が顧客との関係性ややり取りを管理するためのシステムです。優れたCRMツールを使うことで、ビジネスの全体的な成長を後押しし、業務の効率化、さらには収益アップも実現可能...
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CRM stands for customer relationship management and refers to the overall process and system companies used to manage and analyze customer interactions with the goal of improving customer service relationships. With effective CRM software, it’s easier to track your business’s overall growth, efficiency, revenue, an...
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For small businesses that sell online, a great e-commerce site is essential. While there’s still something to be said for brick-and-mortar stores, the ease of purchasing online is unmatched. And it’s only become more popular during the last few years as online shopping revenue grew by 20% in 2021 (according to Retail...
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Brand loyalty is what every company wants. While the main goal is to increase sales, it’s much easier and cheaper to get customers that continually come back. In fact, it’s five to 25 times more expensive to acquire a new customer when compared to retaining an existing one (according to Harvard Business Review). ...
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If you’re a small business owner or a digital marketer, you’ve probably seen the top banner in Google Analytics telling you that Google Analytics will be phasing out Universal Analytics (UA). Additionally, it tells you to switch and set up Google Analytics 4. Simply put, Google Analytics 4 (GA4) is a new version of Google ...
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Many small businesses can’t afford to pay top dollar for software solutions, nor do they have hours of time to spare to train their employees how to u...
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The point of Help Desk software is to help you provide better customer service more efficiently. You can have wonderful, friendly and knowledgeable cu...
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There’s no doubt about it: If you have customers, you should have a program for Customer Relationship Management (CRM). To grow and scale, every compa...
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We often ask questions with some expectation of the answers before we hear them. When asking our customers for their input, however, we must willingly...