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Being perfect is overrated. In a business setting, trying to make everything you do perfect won’t work in the long term. But it’s only natural to want...
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It’s officially holiday season, which means it’s also the sale season for small businesses. Generally, it’s best to prepare in advance so that your te...
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When marketing a business successfully, a lot of research, strategy, and execution goes into it. But what works for one company won’t necessarily work...
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For a small company, it can be hard to justify spending money on marketing. Especially when there are ways to promote your business for free through s...
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For many online accounts, users can add an extra layer of security with two-factor authentication via authenticator apps. To do this, authenticator apps generate a six to eight-digit code every 30 seconds, which users will enter whenever they log into their accounts. According to Embroker, the pande...
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In business, we still consider press releases as a fundamental part of the communication cycle when marketing new product launches and events. It is, ...
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With so many small businesses out there, it’s hard to convince customers to choose yours. Not only that, but you want those customers to stay with you...
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Over the last decade, some companies have announced their support for or opposition to a social issue. And it’s happened much more in the past few yea...
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The end goal of every company website is to drive conversions, increase website traffic, and grow sales. So, it’s important for every company, regardl...
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When developing products for your business, it’s important to remember your audience. Regardless of what industry you’re in, customers regard you as e...
