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By Yuji MatsumotoWhen I go to a nearby Japanese supermarket, I often find Americans at complete loss as to what to choose in the sake/shochu section. ...
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By Kosuke KujiA new way to promote Japanese sake fusing a 2-dimensional live-stream with a 3-dimensional in-person event requires us real-world sake b...
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Sake Nation “A new way to promote Japanese sake combines a live-stream (two-dimensional) event with an in-person tasting (three-dimensional) event: Pa...
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By Ryuji Takahashi Kanemasu Brewery (Shibata city, Niigata prefecture), producer of Junmai Daiginjo “Hatsuhana” and “Kinmasu,” celebrated 200 years si...
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By Yuji Matsumoto Happy New Year! We look forward to working with you again this year. No matter how good a product is, the message needs to be commun...
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By Yuji Matsumoto What is good sake? Certainly one standard is the price, but we need to think if we can find a sake that has the value to satisfy one...
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By Yuji Matsumoto The other day I had the opportunity to go to Las Vegas due to business, but couldn't believe that the day high was 45 degrees C (113...
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By Yuji Matsumoto Especially when it comes to pairing Japanese sake with food, many people likely think, “What’s with the exaggeration…? It doesn’t re...
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By Ryuji Takahashi Last year, many could not travel to their hometown due to the impact from the coronavirus, thus celebrated the year-end/New Year at...
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By Ryuji Takahashi “All Nippon Product Fair,” titled traveling through Japan in three days, was organized by the Central Federation of Societies of Co...