I saw this advertisement in Korea few years ago. Is this how you pronounce "Chevrolet" ?

During the Seattle Executives Association lunch meeting today, four IT related companies including PSPinc have decided to for an marketing alliance to promote our services in Seattle area. Laurie Almoslino ... PC Database Solution ... Custom Database Development Kris Dahl ... Atomic Infotech ... IT Consulting and Support Patrici...

When you spend money marketing .. Your goal should not be try to sell one product ... rather you should try to create a brand image. One you are successful in creating recognizable brand, your marketing should be more effective and less costly.

What do you think of this mascot for NIKE?

就職活動で　４００人の Facebook フレンドがいるだけという履歴書では就職は決まらないでしょう。でも、これが 4,000 人、40,000人、400,000人、4,000,00人いたらどうでしょうか。それだけでも就職に十分な条件とは思いませんか。 会社も同じです。会社も沢山の Like をもら...

There are three things people think about when people think about value. (1) Quality of Product (2) Quality of Service (3) Price (1) & (2) are given. Nobody wants to buy anything that is bad or poor service. So, the main thing people think about value is the price. You need to work hard to make sure your product i...

面白いサイトを見つけた。 体のサイズを送るとそのサイズにあったカスタムシャツを作ってくれると言うものだ。インターネットを最大に利用してカスタムでシャツやズボン、スーツをつくりオンラインで販売するビジネスは私も興味を持って考えたことがある。 このサイトに登録してみた。確かに商品は良いのかもしれない。サ...

Why should customer choose you over your competitors? Have you ever spend time to think about that? Here are some of the things you may be thinking about... (1) Product You may have better product than the other people. (2) Service You may have better service, after care, return policy, warranty than your competitor...

I have been hearing many marketing people say "Branding" especially in fast few years. I have read a few articles on branding and I could not come up with the simple explanation what it is and how it can be done. Then I searched for and listen to people. What I came up is this... If you advertise enough with your logo an...

I sometime wonder who Microsoft is competing? Today, Microsoft looks like competing with Best Buy, Staples and Walmart. It's kind of sad to see the so...