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By Yuji MatsumotoMany of those involved in sake tend to prefer to use vague and mysterious expressions. It seems as if they dislike saying anything de...
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By Kosuke Kuji“The Japan Ginjo Sake Association” with over forty years of history held a new style of sake event that combines a live-stream (two-dime...
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The Onin War (1467) prompted a civil war in Japan, a period of unrest when warriors fought for power nationwide. Products started to circulate activel...
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By Ryuji Takahashi Between Shinjuku district and Hatsudai district is an area traditionally called the Jyunisou district on the west side of Shinjuku ...
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By Yuji Matsumoto Recently in the U.S., wine discount stores like BevMo and Total Wine and More, etc., are prosperous. Also, rural areas have local la...
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Sake Nation “A new way to promote Japanese sake combines a live-stream (two-dimensional) event with an in-person tasting (three-dimensional) event: Pa...
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By Yuji Matsumoto Happy New Year! We look forward to working with you again this year. No matter how good a product is, the message needs to be commun...
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Sake breweries were established by the Taira no Kiyomori era at the end of the 12th century. However, sake breweries started to operate nationwide aro...
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By Ryuji Takahashi Recently, the “World Liquor and Cheese Festival” was held at the Daimaru Tokyo department store connected directly to the Tokyo Sta...
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By Yuji Matsumoto What is good sake? Certainly one standard is the price, but we need to think if we can find a sake that has the value to satisfy one...
