Google+ is starting to delete user accounts as part of their consumer-side shutdown of the failed social media platform. What concerned us and many ot...

Google has begun phase two of shutting down its social network Google+, which it announced it would do back in 2018. February was the last time anyone...

We often ask questions with some expectation of the answers before we hear them. When asking our customers for their input, however, we must willingly...

Hosting a focus group to get more granular feedback from your customers is a great way learn what’s working, what’s not, and what the people want. The...

The best time to ask a customer about their experience with your business is immediately after your transaction or interaction with them. Life is busy...

Learning from our customers equips us with information to better our business. In a previous article we discussed using analytics as a tool to understand our customers’ online behavior. Now let’s talk about reaching out to those customers to get their feedback. One of the best and easiest ways to engage with your cus...

Sometimes we let our values or assumptions dictate our business decisions. But how do we know if we’re making decisions that appeal to our customers’ ...

It’s okay to feel stressed or frantic about work sometimes, but when it happens every day it’s time to make some changes. From jamming to your favorit...

Classrooms look much different than they did just five years ago. You’ll see more laptops, smart whiteboards and tablets in the hands of students. Now...

Facebook had a rough year in 2018 and it’s hasn’t gotten any better so far in 2019. They acknowledged their mistakes and rolled out some changes to th...