If you’re a small business owner or a digital marketer, you’ve probably seen the top banner in Google Analytics telling you that Google Analytics will be phasing out Universal Analytics (UA). Additionally, it tells you to switch and set up Google Analytics 4. Simply put, Google Analytics 4 (GA4) is a new version of Google ...
We’ve all heard the quote “knowledge is power”. This has never range more true than it does these days. Analytical data is being monitored for all fac...
Google Analytics is a good way to see how your website is performing. You can see how many people visited and how they behaved (did they exit right aw...
