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The world of shopping online changed drastically when Instagram implemented a buy button in 2015. The next year, brands could tag products with a pric...
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A press release is an official statement an organization sends out to news media. Then, the hope is that the media will report on that statement to sp...
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Creating a beautifully designed website can be great for business, but marketing your business shouldn’t stop there. You also need to make sure people...
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Social media marketing is an invaluable asset to include in your digital marketing plan. It’s an easy but effective way to grow your business online. ...
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Last month, the National Music Publishers’ Association (NMPA) sued Twitter for $250 million for copyright infringement. Why? Because Twitter’s been le...
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Reddit is a forum full of thousands of communities, or subreddits, where people share news, content, and opinions. Seven years ago, Reddit released a ...
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Unlike traditional marketing efforts, content marketing doesn’t promote by directly selling to potential customers. Instead, it pulls people in with e...
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Ever since Elon Musk acquired Twitter, many users have been itching to find a viable replacement. So far, some have found solace in Mastodon and Bluesky, a newer app launched and endorsed by co-founder and former Twitter CEO, Jack Dorsey. But now, Meta’s thrown its hat in the ring with its upcoming ...
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Verified users on social media have been a thing for a long time. Since 2009, to be specific, when Twitter introduced the blue checkmark shown next to...
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There can be a lot that goes into marketing for a business. And it can be overwhelming. But having an overarching marketing plan to do so makes it muc...
