1. First, you must verify that your business listing doesn’t already exist. To do this you’ll need to Google your business name and location. On the s...

Google My Business (GMB) is a tool built for businesses to manage their online presence – and it’s FREE! The GMB dashboard lets you control multiple b...

Google+ is starting to delete user accounts as part of their consumer-side shutdown of the failed social media platform. What concerned us and many ot...

Google has begun phase two of shutting down its social network Google+, which it announced it would do back in 2018. February was the last time anyone...

We often ask questions with some expectation of the answers before we hear them. When asking our customers for their input, however, we must willingly...

Hosting a focus group to get more granular feedback from your customers is a great way learn what’s working, what’s not, and what the people want. The...

The best time to ask a customer about their experience with your business is immediately after your transaction or interaction with them. Life is busy...

Learning from our customers equips us with information to better our business. In a previous article we discussed using analytics as a tool to understand our customers’ online behavior. Now let’s talk about reaching out to those customers to get their feedback. One of the best and easiest ways to engage with your cus...

Sometimes we let our values or assumptions dictate our business decisions. But how do we know if we’re making decisions that appeal to our customers’ ...

It’s okay to feel stressed or frantic about work sometimes, but when it happens every day it’s time to make some changes. From jamming to your favorit...