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Within the last few years, personalization has become a higher priority in marketing efforts, as many customers expect it on some level nowadays. In fact, a 2021 report from Mckinsey & Company found that 78% of consumers are more likely to purchase from a brand more than once if they personalize their marketing ...
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The biggest ad network today on a global scale is Google, which makes sense because it’s also the most popular search engine. But the fact that the Google Display Network (Google’s advertising network) reaches over 90% of worldwide internet users isn’t the only reason advertisers love it so much. It’s also the ...
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Within the last few years, QR (quick response) codes have become more popular, serving as a contactless, and therefore, sanitary, way of providing customers with information in person. A QR code is a graphical representation of digital data like a barcode. However, the difference between the two is that people can use a...
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Fill out this Pass Wizard survey to enter to win one year of Pass Wizard Pro for free. With this information, we’ll be able to improve our customers’ experiences and get a better idea of what features we should prioritize in our future development work. To enter this giveaway, users must already be a Pass Wizard...
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Managing your business can be difficult, juggling both your customers and employees. But you need both when running a business of any size. An organized management system reduces the chance for mistakes to happen and increases overall productivity. It also improves the overall work culture, giving employees more tran...
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One of the easiest ways to increase visibility online as a small business is through paid ads. As we’ve mentioned before, organic social posts have a limited reach. One of the easiest and most affordable paid advertising options is Facebook ads. Facebook makes it easy for marketers to create and run ads. After logging i...
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While increasing overall sales is the ultimate goal for small businesses, working to generate leads is just as important. Lead generation involves gen...
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Background of Development Are you ever frustrated with the large amounts of spam every day? When cybercriminals send spam or viruses via email, they never send them from their actual email addresses. These days, spam emails come in all sorts of different ways. So, we developed a feature to identify emails coming fr...
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As of November 2022, there are nearly two billion websites on the internet, according to How to Geek. Before content management systems (CMS) existed,...
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While making sales and converting leads is important in business, it’s also important to know how your customers feel about your overall company and y...
