Japanese Online Newsletter Vol. 154 新年のご挨拶(しんねんのごあいさつ)
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Japanese-Online / Pacific Software Publishing, Inc.
New Year's Greetings
In Japan, “akemashite omedetou gozaimasu” is the specific greeting people use on New Year’s day. The word, “akemashite” means the beginning of the new year when written in kanji: “明kemashite”. After that, the word “omedetou” means congratulations. At the end of the polite phrase is “gozaimasu”.
In some cases, you can add “shinnen”,making it “shinnen akemashite omedetou gazimasu”. When you’re talking to a friend, you can shorten it to “akemashite omdetou”. But when speaking to superiors, you’ll need to use the whole phrase, “akemashite omdetou gazimasu”.
People generally use the phrase, “akemashite omdetou gazimasu”, until January 7th, as it means happy new year. However, businesses will usually use it until January 15th. January 15th is also known as “Matsu-no-uchi”, also known as the day to put away New Year’s decorations, signaling the end of the New Year’s holiday mood.
Even after January 15th, if you see someone you haven’t seen since before the beginning of the year, it's not uncommon to add "it's late" before wishing someone a happy new year by saying "osokunarimashitaga akemashite omedetou gozaimasu"
When someone says, “akemashite omedeto ugozaimasu”, reply with “akemashite omedetou gozaimasu”. Never just respond by saying yes. Since they’re greeting you in a polite manner, you should also reply in a polite manner. To reply in a polite manner, say “akemashite omedetou gozaimasu", or add thank you beforehand by saying “arigatou gozaimasu. Akemashite omedetou gozaimasu”.
Once again, Happy New Year. I hope you have a wonderful year.
From Japanese-Online / Pacific Software Publishing, Inc.
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