毎年4月頃にLa Jollaで開催されるクラシックカーショー、La Jolla Concours d'Eleganceが先週末、サンディエゴの良い天気の中行われました！La Jolla Cove付近のEllen Browning Scripps Parkで開催されるこのイベントは、アメリカ中からクラ...

Google has begun phase two of shutting down its social network Google+, which it announced it would do back in 2018. February was the last time anyone could create a new Google+ account. On Tuesday, April 2nd, Google began deleting user accounts, data and content, including those of its top executiv...

We often ask questions with some expectation of the answers before we hear them. When asking our customers for their input, however, we must willingly set aside our opinions and remain neutral if we want to get honest feedback and learn something valuable from them. According to Peter Drucker, guru ...

Hosting a focus group to get more granular feedback from your customers is a great way learn what’s working, what’s not, and what the people want. The feedback can help you make better informed decisions when it comes to introducing, modifying or discontinuing products or services – instead of relyi...

The best time to ask a customer about their experience with your business is immediately after your transaction or interaction with them. Life is busy and our memories get muddled because of it, so don’t wait too long to get feedback. Ask when when it’s fresh in your customer's mind. If you want to ...

Learning from our customers equips us with information to better our business. In a previous article we discussed using analytics as a tool to understand our customers’ online behavior. Now let’s talk about reaching out to those customers to get their feedback. One of the best and easiest ways to en...

Sometimes we let our values or assumptions dictate our business decisions. But how do we know if we’re making decisions that appeal to our customers’ needs and desires? If business is good, that’s a pretty solid indicator your ways are right. But what if business could be better? I think there’s alw...

It’s okay to feel stressed or frantic about work sometimes, but when it happens every day it’s time to make some changes. From jamming to your favorite tunes to tidying up a bit, here are 7 ways to de-stress while at work. 1. ExerciseDon’t underestimate the benefits that a brisk walk around the offi...

Classrooms look much different than they did just five years ago. You’ll see more laptops, smart whiteboards and tablets in the hands of students. Nowadays, teachers and students collaborate differently too, using a lot of online resources.So how did Google Docs, a web-based collaborative word proce...

Facebook had a rough year in 2018 and it’s hasn’t gotten any better so far in 2019. They acknowledged their mistakes and rolled out some changes to the news feed.Like Google, Facebook determines how posts rank and which ones show up first in your news feed. In an effort to ‘save Facebook’ Mark Zucke...