“Geomarketing” is a relatively new term combining two words: geography and marketing. It’s the practice of using geographic location information in our marketing activities. With today’s technology, even companies that lack the large marketing budgets can find ways to access demographic information ...

First, you’ll need to add on the Import and Export mail feature to Thunderbird. 1. Open your Thunderbird desktop app. 2. Click the drop-down menu in the top-right corner. 3. Find and select the “Add-ons” button from the right menu.4. Click “Get Add-ons.”5. In the search bar, type in “ImportExportToo...

Follow these steps for backing up emails in Outlook for Office 365, Outlook 2019, Outlook 2016, and Outlook 2013: Backup to a folder on your computer:1. Go to File in the tool bar > Open & Export > Import / Export2. Choose “Export to a file” from the list of actions. Then click next. 3. Select “Outl...

Method 1 Use the export mailbox feature in Apple as a way to archive your emails. This method lets you remove messages from Apple Mail while still keeping a saved copy. 1. First, open up Apple Mail.2. From the menu bar, click on Mailbox > New Mailbox.3. Drag and drop the emails you want to backup in...

1. Posting as Frequently as Possible This is a common marketing tip – “post often and consistently so your followers are constantly seeing your content.” At one point, this was a legitimate marketing tactic that worked for the most part. But now, users and social media platforms are more sophisticat...

We are past the halfway mark for 2019 – so now is a good time to assess which trends are changing and what to follow. 1. Continued Distrust in FacebookO.K. So this isn’t exactly a surprising trend. Facebook has consistently been in news headlines this year. But, even with all the bad press, Facebook...

Artificial Intelligence (AI) and automation are critical components to the future of business. Some experts say, “AI will add nearly $16 trillion to the global economy by 2030.” (Source: Forbes.com) As our computing power gets stronger and faster, smart devices are reaching the speed of our brains, ...

When you consider your marketing or sales process, where do you see the cracks? Is there room for improvement? Do you need to boost productivity in any particular area? Could you fill the gap with an automated experience to improve the customer experience?If you answered yes, let’s nail down the typ...

Automation in the workplace is an interesting field with growing opportunity. Automating your business processes can prove to be beneficial, but it can come with its own growing pains. The first thing you need to do is figure out where automation can really help your company become more efficient an...

This month PSPinc turns 32 years old. In that time our company has evolved quite a bit, so today let's stroll down memory lane and reflect on our timeline of events.PSPinc was born in July 1987 on Mercer Island, Washington. Working in his apartment, Ken Uchikura started the business with a vision to...