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For any business, growing through monetary means is the end goal. What that entails is generating sales and making a profit, year after year. But for sales and marketing teams, it’s not just about putting all their efforts into getting new customers and selling to them. It’s also about nurturing relationships with customers...
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Sales and marketing are commonly used interchangeably in business, but they don’t mean the same thing. Sales and marketing work in tandem to increase revenue. When both strike a perfect balance, businesses benefit in the long run. So, it’s an understatement to say that those in sales and marketing can learn from e...
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Today, your business can’t afford to stay offline. Especially with so many small businesses out there. In this regard, it’s hard to believe that about 28% of small businesses don’t even have a website, according to survey data from 2021. And if those businesses don’t have a website, they probably don’t have socia...
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We’re pleased to announce that we’ve now updated the admin panel within WebdeXpress that encourages customers to switch over to Google Analytics 4 (GA4) from Universal Analytics (UA). Earlier this year, Google announced they’d phase out UA. Because of this, it’s recommended for website owners to switch to...
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A vital part of maintaining a successful business is cultivating meaningful relationships. Loyalty from your customers is essential to build a truly sustainable brand. Sales transactions are great, but what you’re really looking for as a business owner are customers who continually come back. It shows people that your bran...
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Online forms are largely used by businesses for a variety of business and marketing purposes. They’re much more modern compared to paper forms and simplify and optimize the entire process for businesses. Online forms are generally cloud-based, meaning that the data’s instantly digitalized and stored in the system....
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It’s important to be proactive in business. Rather than waiting for problems to arise, businesses should anticipate them and have a plan in place to solve them. Otherwise, you’ll be left scrambling to fix the problem. And in the process, you may lose customers as a result because they might lose trust in you as a compa...
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Did you know that Dreamersi, comes with exclusive access to other PSPINC products? For example, Dreamersi customers also have WebdeXpress and InforMakers at their disposable. And they even get special discounts whenever we discount any of our products or services. WebdeXpress (WDX) is PSPINC’s intuitive websi...
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YourHost is PSPINC’s hosting service that uses award-winning ShopSite tools to create easy and reliable e-commerce sites. This month, we’re running a promotion for customers to get 10% off on all our ShopSite plans. Our YourHost page on the website now shows the discounted prices for each of our three plans and ...
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Most of us have seen and used social media. If you are reading this article that is almost a certainty. We use it to share vacation photos, life updates, birthdays, anniversaries, cat photos, etc. However, there is a business application for social media. If you aren’t considering the benefits of social media for your business,...
