PSPINC Official Company Blog

What’s New Newsletter Vol. 205 “PSPINC /Apps Now Available!”

2月

2日

To better manage your PSPINC web apps, we're happy to announce that we've released PSPINC /Apps, an all-new multi-service login! With PPINC /Apps, you no longer need to remember every login to your multiple PSPINC accounts. Instead, they’ll all be in one place for you! All you have to do is sign up by clicking on Products on our website and clicking on the PSPINC /Apps banner on the right side. After signing up, you can connect your PSPINC web apps’ accounts, including:

Then you can log into any of these accounts with just one login with PSPINC /Apps. And to make your accounts even safer, add an extra layer of security with two-factor authentication (2FA) to your PSPINC /Apps account:

Log in to your PSPINC /Apps account
Click on My Account
Connect your account to your choice of authenticator app by either scanning the QR code or manually entering the key. Although PSPINC /Apps should support all authenticator apps, we recommend:

Enter the code displayed in your authenticator app to confirm the connection.

Get started today to make it easier to manage your PSPINC accounts all in one place with one login.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#app #b2b #blog #business #businesstips #businesstools #cybersecurity #data #digitalmarketing #newsletter #officetips #pspinc #pspincapps #security #smallbusiness #tech #technology #update #web #websites #webtools

What’s New Newsletter Vol. 204 “Dreamersi Web and Email Hosting”

1月

26日

The first product we created as a company was web hosting. Before 1996, PSPINC focused on growing the Japanese market with already-popular software technology from the U.S. But in 1996, we introduced our premiere web hosting, Dreamersi, which we created in-house, and our customers still use today. Over the years, we’ve continually updated and improved our software and eventually introduced email hosting as part of Dreamersi services.

Even all these years later, Dreamersi is still our biggest selling point because of how much control our developers have over the system, making it easier to customize it toward our customers’ needs. We also offer even more specialized web hosting with VPS packages. In addition, we also sell SSL certificates, which everyone needs for their website today. Learn more about our Dreamersi web hosting plans by going to our Dreamersi page on our website.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #dreamersi #email #emailhosting #marketing #newsletter #officetips #pspinc #smallbusiness #ssl #sslcertificate #tech #technology #vps #web #webdesign #webdevelopment #webhosting #websites #webtools

Important Security Update Notice

1月

26日

At PSPINC, we are always working on doing our best to improve our services for our customers. One of our company’s top priorities is the safety and security of our customers’ data. That’s why we’re updating our SSL encryption strength to maintain higher security standards.

Why We're Updating

To address vulnerabilities of our SSL Cipher Strength (SSLCipherSuite) in case of cyberattacks like DHeat attacks, where criminals perform a denial-of-service (DoS) attack without needing authentication, privilege, or user interaction, and Raccoon attacks, which can either be a side-channel or man-in-the-middle type of attack that leaks the most significant part of the SSL cipher.

This security update will equip your personal and transactional information and other sensitive data with even stronger protection against cyber threats like DHeat and Raccoon attacks, among others. Additionally, we are terminating HTTPS access from Internet Explorer 11 on Windows 7, which Microsoft has already stopped supporting.

Scheduled Date & Time:

Feb 1, 2024, at 10 a.m. PST

Target Users:

All Dreamersi users with a website with an SSL certificate

*There is no action required for most users. However, if you’re using an older browser or system, you may need to update.

We strive to create a smooth and secure online experience for our customers. We appreciate your understanding and cooperation.

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#announcement #blog #business #businesstips #customerfeedback #cybersecurity #dreamersi #google #officetips #pspinc #security #smallbusiness #tech #technology #update #web #webdevelopment #webhosting #website #websites #webtools

What’s New Newsletter Vol. 203 “Starter Web Design Package Still $200 Off!”

1月

19日

Last month, we started discounting our Starter web design package for $200 off the original price, which offers custom web design at an affordable price. We’re pleased to announce that you can still take advantage of this sale!

With the Starter web design plan, you’ll get:

Ten custom pages
WebdeXpress (our website builder) or WordPress template selection
One-year web hosting with an SSL certificate included
Contact form
Mobile-friendly
Social media integration
One additional language
20% off web updates for one year

Get started by heading over to our web design page and get $200 off our Starter web design plan now.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#advertising #b2b #blog #branding #businesstips #businesstools #ecommerce #marketing #marketingdigital #marketingtips #officetips #pspinc #searchengineoptimization #seo #tech #technology #webdesign #webdevelopment #website #webtools

Marketing Analytics: Key Metrics To Look Out For

1月

10日

Utilizing data analytics in marketing is vital to succeeding. With its ability to analyze and even predict data, it can do wonders in perfecting marketing strategies, saving time and money, developing a better understanding of your customers, creating better-performing content, and optimizing marketing channels. The challenging part of marketing analytics, however, consists of how marketing data has changed over the years. It’s also hard to figure out what marketers should look out for since there’s so much data easily available to you. Every platform has its own nuances, so there are different key metrics marketers should look out for.

Key Metrics on Google Platforms (Analytics/Ads)

Website Performance Metrics

Traffic (Page Views): a metric that measures how many times a single user views a page
Most visited pages: a metric that breaks down what the most visited pages are to website visitors
Search ranking: a metric that shows your website's position in the search engine results page (SERP) for a specific query
Unique visits: a metric that counts the number of visitors to a website, but only counts their first visit
Conversions: a metric that counts an important user action like making a purchase, filling out a form, signing up for a newsletter, etc.

(Paid) Digital Ad Metrics

Impressions: a metric that measures the number of times a user sees the ad.
Click-through rate (CTR): the percentage of people who click on the ad, determined by dividing the number of clicks by the number of times your ad is shown and multiplying that number by 100 (impressions). The higher this number is, the better.
Cost-per-click (CPC): a metric that measures how much it costs each time someone clicks on your ad. The lower this number is, the better.
Conversions: a metric that counts an important user action like making a purchase, filling out a form, signing up for a newsletter, etc.
Conversion rate: the percentage of people who convert (purchase, fill out a form, sign up for a newsletter, etc.), determined by dividing the number of users who convert by the overall size of the audience and multiplying that number by 100.
Engagement rate: the percentage of people who engage (click, like, share, comment, etc.) with your ad, determined by dividing the total number of engagements by the total number of followers and multiplying that number by 100.

Key Metrics on Other Marketing Platforms

person holding smartphone with apps shown: facebook, snapchat, instagram, twitter, chrome, gmail, spotify, messenger

Social Media Metrics

Total reach: the number of users that saw your content (also known as impressions).
Likes: the number of people who like your content.
Views: the number of people who view your content.
Comments: the number of people who comment on your content.
Shares: the number of people who share your content.
Followers: the number of people who follow your account.
Subscribers: the number of people who subscribe to your account.

Email Marketing Metrics

Open rate: the percentage of people who open your email, determined by dividing the number of people who open your email by the number of people who received the email and multiplying that number by 100.
Click rate: the percentage of people who click on links within your email, determined by dividing the number of people who clicked on links in your email by the number of people who received the email and multiplying that number by 100.

Aside from just the mass amount of marketing data there is to analyze, other challenges include the difficulty of reading through that analytical info. Just like all marketing, it continues to change and evolve over the years. That’s why we provide bi-weekly reports in all our marketing package plans, making it easier for small businesses everywhere to market their business.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#advertising #blog #branding #business #businesstips #digitalmarketing #email #facebook #google #instagram #marketing #marketingdigital #marketingtips #officetips #seo #smallbusiness #socialmedia #tech #technology #twitter #web

What’s New Newsletter Vol. 194 “On-Site Tech Support”

11月

16日

Our high-quality tech support is one of our proudest accomplishments, but did you know we also offer on-site maintenance? If you’re based in the greater Seattle area, our support team can perform all types of on-site maintenance, like:

Design and install computer networks
Troubleshoot system failures and bottlenecks
Test and configure software
Help maintain and repair hardware and devices
Install or replace security cameras and other related equipment in your office

Our support team is among the best in the business. When you call PSPINC for tech support, rest assured that you’ll get a real person on the other end rather than a machine. Get support now by calling us at 1-800-232-3989 or emailing us at support@pspinc.com.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#b2b #blog #business #businesstips #businesstools #customerservice #officetips #pspincwhatsnewnewsletter #sales #security #smallbusiness #tech #technology #web #webdevelopment

What is IMAP?

10月

17日

IMAP stands for Internet Message Access Protocol and is a set of protocols that allows mobile and email desktop applications to access email on an email server. POP, in contrast, stands for Post Office Protocol, which downloads email messages to your device locally before deleting them from the email server. Both are used to access emails on an email server, but they’re both done in different ways.

The Difference Between IMAP and POP

The biggest difference between the two is how each receives emails. IMAP essentially copies email messages to your email app on your mobile or desktop device by pulling from the email server. POP, however, downloads email messages onto your local device and deletes them from the server. The easiest way to think about it comes from an example from CloudFare. Think of IMAP like it’s Google Docs and POP like it’s Microsoft Word. With Google Docs, your documents and changes, from both you and whatever collaborators you might have shared it with, are instantly saved on the cloud, regardless of device. But when using Microsoft Docs, if you’re working with someone else and you make a change to the document, the other person won’t see that change because you’ll only be saving that document to your local computer. Email apps that support IMAP include:

Dreamersi – our web and email hosting option
Gmail
Yahoo mail
Mozilla Thunderbird
Outlook – with options to change to POP, if users want to change it in the settings.

Why IMAP Is Better

businessman with laptop at cafe table on street

With the rise of mobile devices, IMAP makes it easy to seamlessly transition when using phones, desktop, and tablet. Because of how users receive emails with POP, users won’t be able to access their email if they want to open their email in an app on a different device in cases of a lost, damaged, stolen, or even upgraded device. With IMAP, users can just open their email app on a new device without a problem because it’ll just redownload from the server onto the new device. So, using IMAP is a much more secure option than POP.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #dreamersi #email #emailhosting #gmail #google #imap #mozillathunderbird #officetips #outlook #pop #pop3 #smallbusiness #tech #technology #thunderbird #video #web #webhosting #websites #webtools #yahoo #youtube

What’s New Newsletter Vol. 188 “Send Large Files Without Uploading to the Cloud”

10月

5日

Since the pandemic hit, so many more everyday interactions, for individuals as well as businesses, occur online. This includes sending files to each other, regardless of how large they may be. The problem with emailing a large file to another person is that many email providers set a limit on how big a file is. For files that are too big, there’s usually an option to link the photo to either your Google Drive, iCloud, or some other cloud storage platform.

But doing it that way just adds steps to the overall process on both sides. To make it easier, we created MegaMail, which lets you send or transfer large files to anyone, anywhere. After signing up, all you have to do is drop files and enter a recipient or several, a subject line, a message, and, optionally, a password, which are the same things you’d add when composing a new email. Then, all the other person has to do is click on the MegaMail link and download the file. Sign up for just $9.99/month or $24.99/month for more storage space and a larger broadcast traffic limit to get started.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#applemail #blog #business #businesstips #businesstools #cloud #digitalmarketing #email #gmail #googledrive #icloud #megamail #officetips #pspinc #pspincwhatsnewnewsletter #smallbusiness #tech #technology #web #webtools

What’s New Newsletter Vol. 185 “Scam Letters”

9月

14日

Recently, our San Diego office received some scam mail disguised as a domain renewal. Upon first glance, it looked like your average domain renewal request, but since we manage our own pspinc.com domain, we immediately realized it was a scam. Apparently, some of our customers have also received similar letters, but have thankfully asked us first if they needed to make a payment. For our web hosting customers, please be aware that our hosting services include domain management (unless you have a separate contract with a separate provider), so there shouldn’t be any additional domain-related charges. If there are, please know that it will come from us at PSPINC directly rather than the domain registrar.

If you ever receive similar scam letters or emails, making payments will potentially result in:

· Unauthorized credit card usage or
· Loss of domain

Luckily, we’re here to assist you with any hosting-related and/or IT-related concerns and issues. So if you ever have any suspicions or questions about these types of scam letters, please reach out to our support team and they’d be happy to help!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #ecommerce #hosting #marketing #newsletter #officetips #pacificsoftwarepublishing #pspinc #pspincwhatsnewnewsletter #smallbusiness #tech #technology #web #webdevelopment #webhosting

What’s New Newsletter Vol. 182 “What is a CRM?”

8月

24日

CRM stands for customer relationship management and refers to the overall process and system companies used to manage and analyze customer interactions with the goal of improving customer service relationships. With effective CRM software, it’s easier to track your business’s overall growth, efficiency, revenue, and profit. It gives you a good overview look at your clients as well as your employees. In addition to keeping track of communications with your customers, you can also assign and manage tasks to your employees.

However, CRMs can get pricey and are made up of complicated systems that even require taking certification courses to figure out how to use them properly. But luckily for you, PSP Pilot is completely free to sign up and easy to use! Organize client data, manage tasks and schedules, and create an employee portal with PSP Pilot for free, or upgrade to paid plans to add more than 20 employee profiles with PSP Pilot. Sign up for free today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#b2b #blog #businesstips #crm #customerfeedback #customerrelationshipmanagement #customerservice #digitalmarketing #marketing #newsletter #officetips #pspinc #pspincwhatsnewnewsletter #relationshipmarketing #tech #technology #web #webtools

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PSPINC Official Company Blog

フリースペース

What’s New Newsletter Vol. 205 “PSPINC /Apps Now Available!”

What’s New Newsletter Vol. 204 “Dreamersi Web and Email Hosting”

Important Security Update Notice

What’s New Newsletter Vol. 203 “Starter Web Design Package Still $200 Off!”

Marketing Analytics: Key Metrics To Look Out For