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PSPINC will help your business thrive by providing for all of your technology needs. We offer a wide array of products, including Web & Email Hosting, Website Design, Custom Development, Email Marketing, a number of additional business tools, technical support, and so much more. Visit pspinc.com to learn more.

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What is IMAP?

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What is IMAP?
IMAP stands for Internet Message Access Protocol and is a set of protocols that allows mobile and email desktop applications to access email on an email server. POP, in contrast, stands for Post Office Protocol, which downloads email messages to your device locally before deleting them from the email server. Both are used to access emails on an email server, but they’re both done in different ways.

The Difference Between IMAP and POP



The biggest difference between the two is how each receives emails. IMAP essentially copies email messages to your email app on your mobile or desktop device by pulling from the email server. POP, however, downloads email messages onto your local device and deletes them from the server. The easiest way to think about it comes from an example from CloudFare. Think of IMAP like it’s Google Docs and POP like it’s Microsoft Word. With Google Docs, your documents and changes, from both you and whatever collaborators you might have shared it with, are instantly saved on the cloud, regardless of device. But when using Microsoft Docs, if you’re working with someone else and you make a change to the document, the other person won’t see that change because you’ll only be saving that document to your local computer. Email apps that support IMAP include:

  • Dreamersi – our web and email hosting option
  • Gmail
  • Yahoo mail
  • Mozilla Thunderbird
  • Outlook – with options to change to POP, if users want to change it in the settings.

    Why IMAP Is Better

    businessman with laptop at cafe table on street

    With the rise of mobile devices, IMAP makes it easy to seamlessly transition when using phones, desktop, and tablet. Because of how users receive emails with POP, users won’t be able to access their email if they want to open their email in an app on a different device in cases of a lost, damaged, stolen, or even upgraded device. With IMAP, users can just open their email app on a new device without a problem because it’ll just redownload from the server onto the new device. So, using IMAP is a much more secure option than POP.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #blog #business #businesstips #businesstools #dreamersi #email #emailhosting #gmail #google #imap #mozillathunderbird #officetips #outlook #pop #pop3 #smallbusiness #tech #technology #thunderbird #video #web #webhosting #websites #webtools #yahoo #youtube

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    Google’s Consent Management Platform (CMP) Changes and What It Means

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    Google’s Consen...
    Have you ever gone to a website only to come across a pop-up asking you to consent to the site using your data? That is what’s called a General Data Protection Regulation (GDPR) message. But you may have also noticed that not every website shows a GDPR message. That’s because privacy laws in the European Union and the UK are different compared to the U.S. when it comes to collecting users’ data.

    Advertisers can use IAB’s Transparency & Consent Framework (TCF) as a tool to hold them accountable and to comply with the GDPR as well as the ePrivacy Directive, a privacy law regulating cookie usage, data minimization, and more. When advertising with Google AdSense, Ad Manager, or Ad Mob, Google-certified Consent Management Platforms (CMPs) have IAB’s TCF integrated into them, making it easier to serve ads in the European Economic Area (EEA) and/or the U.K. Equipped with IAB's TCF, Google's CMPs, and GDPR messages, advertisers can easily serve ads in the E.U. and the UK. while complying to their privacy laws.

    Google’s New CMP Requirements

    a person browsing google on imac

    Starting January 16, 2024, Google AdSense, Ad Manager, or AdMob will start requiring publishers and developers to use a CMP certified by Google. Why? Because IAB Europe’s TCF released a new version (v2.2) recently that comes with even stricter consent requirements, which include:
    • No longer accepting “legitimate interest” as a legal base of consent for personalization efforts.
    • Standardized data retention periods for third-party vendors.
    • Easy access for users to their CMPs for if they want to withdraw or modify their consent and preferences.
    For those working with ad technology providers not registered with TCF, Google makes it easy with its Additional Consent specification. While many are already using Google-certified CMPs, those who aren’t will be affected by these new requirements.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #admanager #admob #advertising #blog #business #businesstips #businesstools #cmp #digitalmarketing #eu #europeanunion #gdpr #google #googleadsense #iab #marketing #marketingdigital #marketingtips #smallbusiness #tcf #tech #technology #uk #web

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    What’s New Newsletter Vol. 180 “Free Online Business Tools”

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    What’s New News...
    Getting a formal education is important, and it’s a belief many people hold. But would it surprise you to learn that 33% of entrepreneurs listed high school as their highest level of education? According to the National Business Capital and Services, over half of small business owners in 2020 believe hands-on experience is more important than formal education. But with the amount of content out there today teaching people about how to run and market a business, it isn’t that surprising.

    In addition to educational content, there are also numerous online tools that are free for users everywhere to use. Even college-educated professionals use them because as great as having a formal education is, the reality is is that business is constantly evolving. Some of our favorite free online business tools include Google Analytics, Pexels, and Canva. Google Analytics tells us how our website is performing, Pexels is a great source for royalty-free photos to use, and Canva makes it easier to design marketing materials like social media posts and more.


    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #b2b #blog #business #businesstips #canva #design #digitalmarketing #google #googleanalytics #marketing #marketingdigital #marketingtips #newsletter #pexels #pspinc #sales #smallbusiness #socialmedia #tech #technology #web #webdesign #webtools

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    What’s New Newsletter Vol. 177 “Marketing Your Website”

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    What’s New News...
    Creating a beautifully designed website can be great for business, but marketing your business shouldn’t stop there. You also need to make sure people know it exists. To do that, you can market your site by updating your site content and sharing the link to social media. Just because you have a great site, it doesn’t mean it always will be. There are plenty of obviously outdated websites still up online because the site owner never updated their site.
     
    Other than updating antiquated website designs, the site’s content also needs to be updated. Not just to display relevant and correct information, but also to help with search engine optimization (SEO). In addition to that, marketing your site with social media can be a great way to spread the word. But promoting your business and site effectively is not always an easy feat. For more help with marketing your business, reach out to our expert marketing team.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #advertising #blog #business #businesstips #businesstools #digitalmarketing #google #marketing #newsletter #pspincwhatsnewnewsletter #sales #searchengineoptimization #seo #smallbusiness #socialmedia #tech #technology #web #webdesign #websites #webtools

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    Grow Your Business with Social Media

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    Grow Your Business with Socia...
    Social media marketing is an invaluable asset to include in your digital marketing plan. It’s an easy but effective way to grow your business online. Most entrepreneurs today know how vital it can be to their business. But it’s what you do with social media that can make a real difference in how effective it can be. It’s not as simple as creating profiles on social media platforms; it’s about what you post.

    There are currently billions of social media users worldwide. That only increases the number of potential customers and adds to brand awareness. It’s relatively inexpensive, and it gives you the opportunity to:

    ·         Build your brand
    ·         Grow your community online
    ·         Increase website traffic
    ·         Engage with your online audience
    ·         Learn more about your customers
    ·         Discover where to improve your overall business strategy

    9 Social Media Marketing Tips



    1. Create SMART Objectives

    We’ve talked about SMART objectives here before, but when you do create them, make sure they align and inform your overall strategy. Every business’s objectives will be different, depending on the size of your business. Making sure your objectives are specific, measurable, attainable, relevant, and timely will help you grow your business sustainably.

    2. Add relevant keywords to your social copy

    Hashtags can be great, but they’re not the only thing social media algorithms parse for. They also look for relevant keywords in social media captions. Marketers still debate if hashtags are even effective marketing-wise on social media. For some, it helps increase overall exposure, for others, they don’t report any discernable difference. But adding relevant keywords to your captions will make it more likely that your posts will end up on someone’s For You or Explore page.

    3. Target users

    The great part about sponsored social posts is that you can easily target the right users to see your content. And finding the right users makes it much more likely they’ll purchase from you because it’ll show for users that are actually interested in what you’re trying to sell. While you can try to sell your products to everyone, the reality is that not everyone wants or needs what you’re offering. Plus, if you’re trying to sell to everyone, your ads end up being vague and uninspired, which won’t convince anyone to buy from you.

    4. Focus on brand intent

    Social media’s a great way to promote your products. But if all your posts are promotional, your business comes off sounding like a pushy salesperson. And no one likes that. Instead, focus on creating and curating content that shows people what your brand cares about.  It won’t just give potential customers a better idea of what your company stands for, but it also results in a much more interested audience.

    5. Market on multiple social media platforms

    There are multiple major social platforms out there, and marketers alike use more than just one. Each one has something different to bring to the table, including a different audience. So, use that to your advantage! You can tailor your approach toward each platform, taking advantage of the best types of content, posting times, and posting frequencies.

    6. Create an editorial calendar

    To make it easier, you can plan content in advance with an editorial calendar. On it, add specifics like images, captions, hashtags (if you’re using them), links, and whatever else you want to add to your social posts. But remember, you don’t have to stick to what you have; it’s also encouraged to post something spontaneous sometimes. Especially since sometimes they perform better than what you already have planned.

    7. Optimize your posting frequency
     
    When marketing on social media, it’s not just about what you post, it’s about when. There are plenty of sources out there that recommend what times and days of the week work best for reach and engagement. But what works for others won’t necessarily work for you. So, try testing out different times and different days to see what works best for each platform. That way, you’ll get the most out of your social media marketing efforts for your business.

    8.       Create paid social ads

    The way social media algorithms work is mysterious, but the one thing we know for sure is that paid social posts are guaranteed to get seen by more users. So, if you’re having problems with increasing overall reach, invest in paid social ads. Or you can boost or promote an already well-performing post. Regardless, research shows sponsored posts perform better on social media. Just don’t focus all your efforts on it; organic social posts still help tell your brand story online.

    9. Interact with your audience online

    Lastly, interacting with your followers and potential customers should be a vital part of your marketing plan. Engagement on social media is highly valued by each platform’s algorithm, so replying, reacting, and reposting other users’ content will increase your profile’s overall exposure. And it’ll encourage other users to do the same.
     
    Marketing on social media isn’t always easy, especially since best practices are continually evolving. So, reach out to our team, who are experts in helping small businesses grow online.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #advertising #app #b2b #blog #branding #business #businesstips #businesstools #digitalmarketing #facebook #google #instagram #marketing #marketingdigital #marketingtips #seo #smallbusiness #socialmedia #tech #technology #twitter #web #websites #webtools

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    What’s New Newsletter Vol. 172 “The Importance of Positive Google Reviews”

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    What’s New News...
    When you want to look for a new restaurant to go to or get your car serviced, the first place you’ll look is Google. The same can be said when you’re looking for any kind of service from a business. After entering your query into Google, the first thing that’ll pop up is a list of businesses in your local area. And right below those business names, you’ll find their overall rating. The last thing people want to do is choose to work with a business with a bad rating.

    Positive Google reviews act as social proof, making your business look more trustworthy. And they influence potential customers to purchase from you, which can make a major impact on sales. On the technical side, it also helps with optimizing your business website for search engines. Google’s algorithm favors new and original content, and customer reviews feed into that. Having good search engine optimization (SEO) helps your site’s overall visibility. If you’re looking for some extra help on better optimizing your site for search engines, reach out to us at PSPINC. We have experts ready to help!

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #blog #business #businesstips #businesstools #digitalmarketing #google #marketing #marketingdigital #marketingtips #pspincwhatsnewnewsletter #sales #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdevelopment #website

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    Contactless Payment Technology: Why It’s Risen in Popularity

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    Contactless Pay...
    Contactless payment, also referred to as tap-to-pay, refers to tapping your card, smartwatch, or smartphone to pay for something via a point-of-sale (POS) system. The most popular examples are contactless credit cards and e-wallets. Contactless credit cards have a radio wave or a Wi-Fi symbol turned on its side, either on the front or back of the card. E-wallets are apps that link your credit card to your phone or a smartwatch. Some popular examples include Apple Pay and Google Pay. To pay, customers hold their card, smartphone, or wearable close to the machine's payment symbol for contactless payment.

    Over the last few years, the technology has only gotten more popular in part due to the Covid-19 pandemic. With many focused on cleanliness, contactless payments offer a way to limit physical interactions. Specifically, those between a consumer and a merchant. According to Statista, e-wallets, digital, and/or mobile wallets have become more common, as they grew from 3% in 2017 to 12% in 2022. 

    How It Works

    person holding iphone over a payment terminal

    Contactless payments use radio identification (RFID) technology and near-field communication (NFC). The technology bypasses the need for a PIN number, swipe, or signature for a purchase. It only works in proximity between objects. In this case, it’s the short distance between a credit card or device (smartphone, smartwatch, or other wearable technology) and a point-of-sale (POS) terminal.

    Customers tap their card or device on the terminal and a beep, checkmark, or green light alerts both parties that the payment went through. With the physical card, it needs to be close by for the payment to go through. For e-wallets like Apple Pay or Google Pay, many require users to enter a PIN, scan a fingerprint, or use facial recognition before tapping to pay. And some retailers, or even some Apple Pay users, require a signature if the transaction is over $50 to protect both parties from fraud.

    Advantages and Disadvantages

    making a payment with a debit card with contactless logo on it

    Physically tapping the card or hovering the phone over the device is part of what makes contactless payments more secure than swiping a card. Equipped with RFID technology and NFC, criminals can’t clone information as easily as before with magnetic strips. NFC sends encrypted data, making it harder to steal, and your card or smart device sends a unique one-time token to the POS terminal during each transaction. Additionally, contactless payment is faster and more convenient for customers, as tapping a card or using Apple Pay only takes a few seconds.

    The only real disadvantage is that it isn’t always readily available to everyone. People who don’t have a bank account or a smart device will still need to rely on cash. But, regardless, it has not stopped the growing adoption of contactless payment use. Not just among customers, but also among retailers and credit card issuers. And we expect to see this trend continue as people prioritize stronger security over their personal data like their finances.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #apple #applepay #contactless #contactlesscards #contactlesspayment #ewallet #finance #finances #google #googlepay #iphone #mobile #mobilewallet #neaarfieldcommunication #nfc #payment #radioidentification #rfid #security #smartwatch #tech #technology

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    What’s New Newsletter Vol. 171 “Reminder to Switch Over to Google Analytics 4”

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    What’s New News...
    In case you missed it, Google Analytics is sun-setting Universal Analytics (UA) at the beginning of next month. In 2020, Google Analytics introduced Google Analytics 4 (GA4), giving users the option to use either. Now, to favor GA4 over UA, Google Analytics will stop collecting and processing data for UA properties starting July 1st. With more users becoming concerned about their privacy online over the last few years, many opt out of tracking cookies when surfing the web. UA relies heavily on cookies to track user behavior, but GA4 uses event-based modeling to gather data.

    If you haven’t already opted out, it’ll automatically switch your site over to GA4, but we recommend you make the switch sooner rather than later. The sooner you switch, the more data you’ll collect in the new system. With that data, it’ll help determine trends and insights to help you improve your upcoming business and marketing plans. For directions on how to switch manually, head over to one of our older blog posts. If you need more help to migrate your data from UA to GA4, give us a call! We have experts ready to help you with your SEO and other marketing needs.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #blog #business #businesstips #businesstools #digitalmarketing #ga4 #google #googleanalytics #googleanalytics4 #marketing #marketingdigital #marketingtips #pspinc #seo #smallbusiness #tech #technology #ua #universalanalytics #web #website #websites

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    Why Google Analytics is Switching to Google Analytics 4 and How to Switch Over Manually

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    Why Google Analytics is Switch...
    Released in 2005, Google Analytics is a free web analytics service where users can view statistics and have access to basic analytical tools for their websites. These tools help website owners optimize their sites for search engines and better market their sites and potential businesses. Since 2012, Universal Analytics (UA) became the default property type. In 2020, Google released Google Analytics 4 (GA4), giving users the option to use either. 

    Starting July 1st, Google Analytics will not only switch to GA4, but it’ll also stop its data collection for UA properties. And they'll solely support GA4 rather than giving users the choice to either GA4 or UA. Even though it’s almost two months away from now, it’s recommended you switch over sooner rather than later.

    Why is Google Switching to Google Analytics 4?

    google analytics

    Internet users today are becoming more aware of their privacy online in recent years. With that concern, many users have opted out of tracking cookies, which are text files that collect data about a user’s behavior on their browser. When you first go to a website, many times, it’ll ask if you agree to accept tracking cookies. As users learn more about internet safety, more and more people are opting out of tracking cookies. For Google Analytics, that changes things because UA captures data by relying on first-party cookies. With more people opting out, UA’s data set will become less helpful moving forward. GA4, however, uses event-based data modeling to gather data.

    How to Switch Manually from Universal Analytics to Google Analytics 4

    two people looking at google analytics and a tablet

    To manually switch over to GA4:
    • Create a GA4 property and data stream
      • For a site that already has analytics, start by going to the Admin (lower left) in Google Analytics
      • Make sure the right account is selected in the Account column (if you only have one Google Analytics account, it’s already selected)
      • Select the Universal Analytics property that currently collects data for your website in the Property column
      • Click GA4 Setup Assistant in the Property column
      • Click Get started under I want to create a new Google Analytics 4 Property
      • In the Create a new Google Analytics 4 property pop-up, depending on how your site is currently tagged, you can either:
        • Create and continue
        • Create property
      • Select the option that best describes your situation on the Set up a Google tag page and follow the instructions to finish creating your new GA4 property
      • Collect website and app data
      • Turn on Google signals
      • Add users
    Even though it’ll automatically switch over (if you haven’t opted out), Google still recommends you manually switch to GA4 before the deadline on July 1st. The reasoning behind this is simple: the sooner you switch, the more data you’ll collect in the new system. And that data collection will be vital to help determine trends and insights and how to improve your overall business and marketing plans. If you need help migrating your data from UA to GA4, we have experts ready to help you with your SEO and other marketing needs.

    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
    #b2b #blog #business #businesstips #businesstools #customersupport #digitalmarketing #google #googleanalytics #marketing #marketingdigital #marketingtips #security #seo #smallbusiness #tech #technology #web #webdevelopment #website #websites #webtools

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    AI-Generated Search Engines: Bing Chat vs. Google Bard

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    AI-Generated Search Engines: ...
    After Bing announced they’d integrate the AI-generated chatbot, ChatGPT, Google announced their own rival chatbot, Bard. Since then, Google opened access to Bard via a waitlist (much like Bing) in late March. Unsurprisingly, now that users have access to both, it begs the question of which one is better. In the search engine game, Google has always been the clear winner, with about 93% of the global search-engine market compared to Bing’s meager 3%, according to Statcounter

    Now that Bing’s leveraging Bing Chat (their AI-powered assistant), Google may lose some of its longstanding power over the search engine market. Since releasing Bing Chat, there are now 100 million daily active Bing users, one-third of whom are using Bing Chat daily, according to Microsoft Bing Blogs as of early March. With that is also over 100 million recorded chats, according to Search Engine Journal. Both still insist they’re in their learning phase as Bing and Google figure out any major bugs and as they optimize each system. So, while both have their fair share of limitations and bugs, we’ll see that change as OpenAI (the company behind ChatGPT), Bing, and Google all work to improve their respective chatbots.

    Differences Between Bing Chat and Google Bard


    black samsung tablet display google browser on screen



    While Bing Chat and Google Bard are both AI-generated, they’re distinctly different because while Bing uses the popular chatbot, ChatGPT, Google uses a LaMDA model, which results in less text-heavy responses. But it’s important to point out that Bing Chat and ChatGPT are not the same; Bing just uses the GPT-4 technology. The biggest difference between Bing Chat and ChatGPT is the fact that Bing Chat can generate images and offer sources that their AI is generating data from.  

    But so far, users who have tried both prefer Bing Chat over Google Bard. Google, however, hasn’t been out for nearly as long, so Bard is still in the early phases of optimizing the overall experience of the AI chatbot. Bing Chat, however, has the advantage of ChatGPT’s GPT-4 technology, which users have already proven to like, which we’ve seen from ChatGPT’s overall popularity. But regardless, one thing is clear: AI chatbots are here to stay. And we can only assume the technology will continue to grow as experts learn more about how to better optimize them.



    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

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